U.S. Robotics, the global leader in Internet connectivity solutions, has appointed Orient Planet PR and Marketing Communications as its official PR agency for the Middle East region. With a realignment of its marketing strategy towards the development of broadband connectivity, as well as the wired and wireless networking segments, U.S. Robotics will seek to leverage Orient Planet’s expertise in developing communications strategies for IT markets in the Middle East.

With a large portfolio of clients spanning hardware, software and solutions providers, Orient Planet has emerged as a leading PR & Corporate Communications agency for the Middle East’s Information and Communication Technology industry. Orient Planet’s presence in the entire Middle East and North Africa region will also enhance the reach of U.S. Robotics’ communications strategies.

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