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story category FTC Approval of DoubleClick May Affect E.U. Decision
(Or it may not)
(old news - 12:28PM Saturday Dec 22 2007)
tags: business · privacy · world · UK · Google
Tipped by TK Junk Mail See Profile
The FTC’s recent approval of Google’s acquisition of DoubleClick allows the company to move forward with plans here in the United States. However, the acquisition continues to face an investigation by the European Commission. There is some debate as to whether or not the U.S. decision will have any impact on the decision by the EU. Legal experts say that it’s likely to influence the decision and note that about eighty percent of transatlantic mergers see shared opinions from both sides of the waters. However, a spokesperson from the European Commission says that there is likely to be no impact. It’s noted that the data privacy laws in Europe are more stringent than here in the U.S. Readers in our forums have also suggested that Europe looks carefully at the activities of high-profile U.S. companies in their countries. The commission has until early April to make a final decision on the acquisition.

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Forums » FTC Approval of DoubleClick May Affect E.U. Decision
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TK Junk Mail
Go ahead, make my day
Premium
join:2002-03-03
Margate City, NJ
clubs:
·Comcast

EU the key to whether merger goes forward

If the EU refuses to approve this or puts too many restrictions on it, Google has said they won't go forward with the merger. The question is what restrictions surrounding privacy concerns would be too many? I doubt the EU will reject it outright, but they may make the conditions too onerous to proceed.

gaforces
United We Stand, Divided We Fall

join:2002-04-07
Santa Cruz, CA

Re: EU the key to whether merger goes forward

They dont need doubleclick anymore, googlesyndication is taking over.
AnnaS8

join:2005-05-26
Annapolis, MD

FTC Approved this???

Ok this is making me wonder why is google merging with a spyware company? Has google turned to the dark side? One can only hope they will use this new power for only good. We shall see I guess.

You would think that we would be tougher on privacy then anyone else but it seems sadly this isn't the case.

gaforces
United We Stand, Divided We Fall

join:2002-04-07
Santa Cruz, CA

edit:
December 22nd, @10:14PM

Re: FTC Approved this???

I think they already have been on the dark side when they took money to skew search results in thier customers favor.

Phattieg

join:2001-04-29
Jacksonville, FL
·Verizon Wireless B..
·Sprint Mobile Broa..

Excuse me for being blunt but...

First and foremost, I know we've come a long way from the ARPAnet with FIDOnet e-mail and BBS's for interconnectivity. I also know that many new things have came along to help change the internet from what was once a scientific research tool, to what is now a way to keep everyone and everything in touch with one another. We have cellphones now that are part of the internet, and all this connectivity is amazing, but I doubt, in the name of science (which is why the internet was created), the creators would agree with advertising and spam. Especially considering the SMTP protocal never had a way to stop "SPAM", and changes had to be made later to slow it down. My problem is I DON'T AGREE WHATSOEVER with advertising companies and the web. I don't care if you hate the ad's but think you can "justify" the idea, I can't. I ran a BBS on my own money and time, and did not make people pay, nor did I take donations, however I was not against it. Back then, some BBS's had 10 lines, and they took donations, which allowed them to pay the phone bills, and even made them money, WITHOUT SPAM AND ADVERTISEMENTS. You had games like LORD and a few others I can't remember the name of. You had chatrooms, ones WITHOUT bots scrolling viagra ads, or porn ads. Some even had IRC available. It was beautiful. I honestly understand revenue needs to be made, but I'm sorry if you don't believe in making a site that is either a hobby for free, or a goal oriented money maker. If you can't make the desired income to afford to keep a selling product going without ads, then you're pretty lame. I am just old school. The internet was a way to learn things, no ad's, just info, interconnectivity, and neat sites, sharing info, etc... Even telling more about YOUR product. But I already know I can't change what it has become for EVERYONE, but I know I couldn't see myself placing an ad on my site. And as it stands right now, I make music, and I only charge for the time and CD I used to burn my own music (roughly $5 depending on what I have to do), which I could charge way more, but again, it's a hobby, and something that I am not "playing live". But again, off topic... I think companies like "DoubleClick" and "Gator" etc, should be forced to cease to exist. I also feel the same about those telemarketing calls, and postage flyers should be illegal. I know small businesses need to start up somehow, and I also know that sometimes these adverisments are a small businesses way to be known. But if you pay for your internet connection, you should expect the vendor online to be able to operate and expand via word of mouth. The bottom line is there is very very few companies that I will buy from after seeing an online ad or banner ad for their product. I do get kinda disgusted, and upset with the fact that these companies charge the price they do for the product, but are ok with spending thousands, even millions to advertise. But to each his own. I just wish DoubleClick, and other advertising makers (who also create spyware applications) would finally get zapped with a new law of some sort making it illegal to produce software that preforms like spyware. PERIOD...
--
SIPPhone/Gizmo # 17476200648 / PIMPNET Chatline / Ran by Asterisk & Slackware 10.1.
cornelius785

join:2006-10-26
Worcester, MA

Re: Excuse me for being blunt but...

for me atleast, i don't mind the adds so much. i only get ticked off when the ads are intertwined with the website and force me to look at them. when i read a review of some product or an article, i want to read the article uninterrupted (text does not go around some ad, words do not become ads (like intellitext), going to the next page does not force to me look at a 'sponsor' ad at random). ads should only be supplemental to the website, not be intertwined with the website in such away that ads and real content have equal weight.

either way, i'd like to see less ads on the internet, along with some other things (oohhh.... magazines?). sounds like the internet was much different back 15 years ago. i'm not sure if the problem is dependent more on the advertising companies or on the creators/owners of the webpage.
Forums » FTC Approval of DoubleClick May Affect E.U. Decision


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