Dish Makes Hopper Slightly Less Helpful Tweaks Ad-Skipping Tech to Appease Broadcasters As we've been discussing, Dish is now offering users a new DVR ad-skipping technology that has most cable and broadcast executives running for the waaaaambulance. Dish's Hopper technology simply automates something DVR users are already doing (skipping ads), provided the program they're viewing is at least one day past its live air date. The result has been an amusing platter of broadcast executive hysteria and several lawsuits, companies like Fox and Time Warner Cable insisting that Dish is destroying the known television universe by giving consumers what they want. In an attempt to make a few concessions, Dish has tweaked their Hopper technology ever so slightly: Sources have specified three subtle changes that were made to AutoHop since its launch:
First, subscribers now have the ability to choose which channels to record among the Big Four networks, whereas previously they were all automatically recorded.
Second, subs can choose to delete programming off the hard drive at a time of their choosing, as opposed to accepting a default-delete date.
A third upgrade switches the cursor default from "yes" to "no" when presented with the option to skip ads. It's not clear whether or not making the technology slightly more annoying and less helpful will be enough to make broadcasters happy.
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 Reviews:
·Verizon FiOS
2 edits | what to do Here we go again..... Stations shouldnt gripe about lost advertising revenue; right? Then. when they lose money on advertsing,, they increase carriage fee's, everyone is against that. This is turn causes this website to almost endorse piracy. Whats the solution again?
LOL | |
|  |  LinklistPremium join:2002-03-03 Longport, NJ kudos:5 | Re: what to do said by ITALIAN926:Here we go again..... Stations shouldnt gripe about lost advertising revenue. When they lose money on advertsing,, they increase carriage fee's, everyone is against that. This is turn causes this website to almost endorse piracy. Whats the solution again?
LOL So, according to some(and evidently Karl) they should go out of business. No ad revenue. No increased carriage fees. So where does the money come from to create the content? Maybe Karl wants the government to create all content. -- »www.mittromney.com/s/repeal-and-···bamacare »www.mittromney.com/issues/health-care | |
|  |  |  coldmoonPremium join:2002-02-04 Broadway, NC Reviews:
·Windstream
| Re: what to do said by Linklist:said by ITALIAN926:Here we go again..... Stations shouldnt gripe about lost advertising revenue. When they lose money on advertsing,, they increase carriage fee's, everyone is against that. This is turn causes this website to almost endorse piracy. Whats the solution again?
LOL So, according to some(and evidently Karl) they should go out of business. No ad revenue. No increased carriage fees. So where does the money come from to create the content? Maybe Karl wants the government to create all content. Hyperbole much? If they go out of business it isn't because of lost advertising revenue but a failure to adapt to the market place. As a conservative, this should be no mystery or even controversy to you... -- Returnil - 21st Century body armor for your PC | |
|  |  |  |  | | Re: what to do Republicans aren't conservatives anymore. They're all about government handouts as long as those handouts go to large corporations so they don't have to ~gasp~ spend money to innovate or adapt like all businesses have in the past. A conservative would never have supported the bailouts and 'too big to fail' nonsense. Republicans are not (fiscal) conservatives and have not been for QUITE sometime. | |
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 |  |  | | Well if the eco system does start to fall apart the lowest level people will go first, your customer service people. Cant expect the CEO to loss any money from a business model that is failing to adapt to technology can you? The Higher ups will just keep getting the money and earn a "golden parachute" so they never have to worry about working anymore. then when it comes time, they will just jump ship and float down to earth with there golden parachute and Banks full of money. all you low level people will just be fired as the money dries up from the failing eco system. that just how i see it. | |
|  |  |  spewakR.I.P DadkinsPremium join:2001-08-07 Elk Grove, CA kudos:1 Reviews:
·SureWest Internet
1 edit | said by Linklist:said by ITALIAN926:Here we go again..... Stations shouldnt gripe about lost advertising revenue. When they lose money on advertsing,, they increase carriage fee's, everyone is against that. This is turn causes this website to almost endorse piracy. Whats the solution again?
LOL So, according to some(and evidently Karl) they should go out of business. No ad revenue. No increased carriage fees. So where does the money come from to create the content? Maybe Karl wants the government to create all content. I call BS on you my friend. In the Google fiber post you contradict yourself to the hilt. You are entitled to you skewed vision, but at the very least have some consistency. Really?  --
Romney equals Epic Fail! | |
|  |  |  |  | | Re: what to do If you accuse me of being inconsistent, at least bring a quote along, so I can explain how you misunderstood what I wrote. I can assure you, Im very consistent. No clue what youre referring to. | |
|  |  |  |  |  | | Re: what to do I believe he was replying to TK. | |
|  |  |  |  |  spewakR.I.P DadkinsPremium join:2001-08-07 Elk Grove, CA kudos:1 | It was a quote of your quote, Italian. Meant for Romny man.  --
Romney equals Epic Fail! | |
|  |  |  |  |  |  | | Re: what to do I see that now, sorry !  | |
|  |  |  |  |  |  |  | | Re: what to do LOL. Thanks for the morning laugh  | |
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 |  |  1 edit | said by Linklist:said by ITALIAN926:Here we go again..... Stations shouldnt gripe about lost advertising revenue. When they lose money on advertsing,, they increase carriage fee's, everyone is against that. This is turn causes this website to almost endorse piracy. Whats the solution again?
LOL So, according to some(and evidently Karl) they should go out of business. No ad revenue. No increased carriage fees. So where does the money come from to create the content? Maybe Karl wants the government to create all content. There should still be ad revenue, the advertisers are paying to have their ads aired, I'm just not watching them because 100.1% of what they show I don't want to buy or most likely watch. I'm going to leverage technology to fast forward, because again, most likely not interested and it's wasting my time.
I'm already paying a bill, no increased carriage fees, especially due to them going up more than 3%, the yearly raise I'm very unlikely to get in this economy. Work within your budget.
Money to create content should be coming from the bill that I pay, advertisers are not happy with skipping ads? Try partnering up with the content creators with product placement, like "OMG that guys is using an iPad to do that!" or "Wow, they're really hiking for a long time, can't do that in my shoes. *bend down and tie the Red Wing boots* So Red Wing, eh? I'll get a pair for my next hiking trip."
Edit for grammar so the content of the message is debated and not my mistake in grammar.
-- Avatar by: dandelion | Tell me, tell me what you're after. I just want to get there faster. | |
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 |  | | The solution is that the TV industry should become a charity and give away all of their content online for free without advertising.
As for where they'll get the money to pay for million-dollar-per-episode production budgets without commercials or carriage fees, they'll just magically pull it out of thin air.
That is what every 12 year old without any comprehension on how a business operates wants. | |
|  |  |  coldmoonPremium join:2002-02-04 Broadway, NC Reviews:
·Windstream
| Re: what to do said by 09129800:The solution is that the TV industry should become a charity and give away all of their content online for free without advertising.
As for where they'll get the money to pay for million-dollar-per-episode production budgets without commercials or carriage fees, they'll just magically pull it out of thin air.
That is what every 12 year old without any comprehension on how a business operates wants. ROTFLMAO! Really? I think you are more hysterical than ol' Mitt up there and show even less business acumen than he does.
Who carved in stone that ...and the Universe said unto Dodd you shall make your money from no other source than advertising? -- Returnil - 21st Century body armor for your PC | |
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·Verizon FiOS
| Re: what to do Yes, as stated, the answer is increased carriage fee's, which in turn increases your cable bill. Lord knows we cant have that either.
So since you have the answers, I wonder what all this fuss is about? You should share with the top execs, and the million people that work in those industries. | |
|  |  |  |  |  | | Re: what to do Oh shit, I forgot. The answer is NETFLIX. Silly me. Once we move all content over to Netflix via streaming, Netflix will cost $70 a month, just like your cable bill.
Wait a second.... I think I dont have something here.... | |
|  |  |  |  |  |  coldmoonPremium join:2002-02-04 Broadway, NC Reviews:
·Windstream
| Re: what to do said by ITALIAN926:Oh shit, I forgot. The answer is NETFLIX. Silly me. Once we move all content over to Netflix via streaming, Netflix will cost $70 a month, just like your cable bill.
Wait a second.... I think I dont have something here.... LOL - horse-carriage issue noted. NETFLIX may or may not be an alternative model that lasts and is definitely not an answer for everyone. It is simply an obvious indication that there ARE alternatives that will be explored going forward and unless the industry gets its collective act together, those alternatives may end up being the industry's replacement in time... -- Returnil - 21st Century body armor for your PC | |
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·Verizon FiOS
| Re: what to do Look , youre talking about an industry that needs revenue to survive. Piracy is not a competing alternative, it is FREE. When people pirate, prices increase due to lost revenue. This doesnt just affect the stations, it affects the ISP's as well when they lose TV subscribers.
Its amazing how people dont see the simplicity in the dilemma. The fact is, you have no answers, and neither does Karl Bode.
If HBO content was as little as $5 a month on-line somewhere. These moral-free losers would STILL pirate the material for free. Thats reality. | |
|  |  |  |  |  |  |  |  coldmoonPremium join:2002-02-04 Broadway, NC Reviews:
·Windstream
| Re: what to do said by ITALIAN926:Look , youre talking about an industry that needs revenue to survive. Piracy is not a competing alternative, it is FREE. When people pirate, prices increase due to lost revenue. This doesnt just affect the stations, it affects the ISP's as well when they lose TV subscribers.
Its amazing how people dont see the simplicity in the dilemma. The fact is, you have no answers, and neither does Karl Bode.
If HBO content was as little as $5 a month on-line somewhere. These moral-free losers would STILL pirate the material for free. Thats reality. Problem with your analysis is that piracy in and of itself is something some will engage in no mater what is done or what laws are passed. Also note that in most cases, the sharing of content between people actually leads to increased revenue due to the passive advertising effect.
Getting mad and trying to legislate against the rising of the sun in the morning will not cause the sun to stop rising. The point being that you can't fight nature, you adapt or die - it is really that simple... -- Returnil - 21st Century body armor for your PC | |
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·Verizon FiOS
4 edits | Re: what to do The problem with your analysis is that there is no happy ending, if things stay the same. What will the industry do when everyone with a smart-phone has HD recording quality and memory to simply record a movie in-theater, and share these files with one another, as easy as text messages?
What will these industries do when Wi-fi distances get even further, with Gbps (then Tbps) throughput, and one person on a city block can allow open access for anyone, for dozens, even hundreds of people, and everyone on that street PIRATE all their content? No ISP revenue for internet, or TV service. People will be afraid of ISP Terms Of Service? Please.
There is an apocalypse on the horizon, and the end result will be very stiff laws and penalties. I'll predict that open unsecured wi-fi will eventually be illegal as well. A huge pet-peeve of this website is caps & overages on internet. I can assure you, due to wireless capability, all ISP's will eventually have caps. Otherwise, we'll all be reading books and watching just public-access channels.
Somehow, all these companies are to " adapt ". When you find a way to compete with "Free" , let me know. | |
|  |  |  |  |  |  |  |  |  |  coldmoonPremium join:2002-02-04 Broadway, NC Reviews:
·Windstream
| Re: what to do said by ITALIAN926: The problem with your analysis is that there is no happy ending, if things stay the same. What will the industry do when everyone with a smart-phone has HD recording quality and memory to simply record a movie in-theater, and share these files with one another, as easy as text messages?
Why go to a theater when you have that much computing power in the palm of your hand?
quote: What will these industries do when Wi-fi distances get even further, with Gbps (then Tbps) throughput, and one person on a city block can allow open access for anyone, for dozens, even hundreds of people, and everyone on that street PIRATE all their content? No ISP revenue for internet, or TV service. People will be afraid of ISP Terms Of Service? Please.
WHOOT! WHOOT! Let's all get on the hysteria train....
If the computing power is as you surmise in your first paragraph, who would need to pirate anything? With many of the companies going out of business due to inability to adapt, there will be alternatives to the current definition of entertainment so I fail to see your point.
quote: There is an apocalypse on the horizon, and the end result will be very stiff laws and penalties. I'll predict that open unsecured wi-fi will eventually be illegal as well. A huge pet-peeve of this website is caps & overages on internet. I can assure you, due to wireless capability, all ISP's will eventually have caps. Otherwise, we'll all be reading books and watching just public-access channels.
You lost me at the end of days rant...
quote: Somehow, all these companies are to " adapt ". When you find a way to compete with "Free" , let me know.
That is easy and I do it every day, all day long. My company offers freeware as an alternative because we believe in our products and the passive advertising the freeware gives us...for FREE no less.
we compete with free by providing dedicated, aggressive tech support for our products which the entertainment industry could learn and profit from... -- Returnil - 21st Century body armor for your PC | |
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·Verizon FiOS
| Re: what to do quote: Why go to a theater when you have that much computing power in the palm of your hand?
You reinforced my point, NOBODY WILL GO. It will take a few people to go, to share with millions of people.
quote: there will be alternatives to the current definition of entertainment so I fail to see your point.
Oh Im sorry, but you failed yet AGAIN, to give any clue what these alternatives are. I want to see you make a $100,000,000 movie with no sales from movie tickets, DVDs, or a bankrupted HBO.
quote: we compete with free by providing dedicated, aggressive tech support for our products which the entertainment industry could learn and profit from...
Once again, give at least a little incy wincy hint how the entertainment industry can survive with free products ! lol | |
|  |  |  |  |  |  |  |  |  |  kxrm join:2002-07-18 Fort Worth, TX | Re: what to do Believe it or not but people will still entertain for much much less money than they are making now. Not everyone is looking for a million dollar contract to make a movie. | |
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·Verizon FiOS
| Re: what to do Ever watch a movie till the very end? I mean, have you ever watched the 15 minutes of rolling names of people? Count them next time, and guess how many make millions of dollars. Oh, and the names you see are only a small fraction of the people affected by piracy. | |
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 |  |  |  |  |  |  |  NormanSPremium,MVM join:2001-02-14 San Jose, CA kudos:9 Reviews:
·SONIC.NET
·Pacific Bell - SBC
| said by ITALIAN926:Look , youre talking about an industry that needs revenue to survive. Piracy is not a competing alternative, it is FREE. When people pirate, prices increase due to lost revenue. This doesnt just affect the stations, it affects the ISP's as well when they lose TV subscribers. What do ISPs have to do with television? In two, or three weeks I will be moving into an apartment in a complex served by Comcast. I will not be buying any Comcast services. If it turns out that the ISP Sonic.net can't service the place I'd consider AT&T (Internet only) over Comcast because of price.
Its amazing how people dont see the simplicity in the dilemma. The fact is, you have no answers, and neither does Karl Bode.
If HBO content was as little as $5 a month on-line somewhere. These moral-free losers would STILL pirate the material for free. Thats reality. I'll be using the world's oldest "piracy" tool: Rabbit ears. (Actually, probably, a home made dipole.) -- Norman ~Oh Lord, why have you come ~To Konnyu, with the Lion and the Drum | |
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·Verizon FiOS
2 edits | Re: what to do quote: What do ISPs have to do with television? In two, or three weeks I will be moving into an apartment in a complex served by Comcast. I will not be buying any Comcast services. If it turns out that the ISP Sonic.net can't service the place I'd consider AT&T (Internet only) over Comcast because of price.
Cough , excuse me, MSO's. Why ask silly questions Norman, when you know what the answer is. Every major ISP in this country offers TV service. In your paragraph, you named 2 of them, Comcast and AT&T. You think you represent the majority of people who have internet access? The great majority of subscribers have TV and internet from the same provider.
quote: I'll be using the world's oldest "piracy" tool: Rabbit ears. (Actually, probably, a home made dipole.)
No, thats not piracy. That brings us back to the original discussion, advertising-skipping technology ! If all the world was OTA-only, DVR's would not be manufactured, because they would be illegal ! We live in a world where stations rely on a healthy combination of advertising and carriage fee's. Add in DVR technology and piracy, and the result is these discussions.
Nobody is concerned with such issues unless it affects THEIR mortgage payments. Its amazing. | |
|  |  |  |  |  |  |  |  |  |  ThespisI'm not an actor, but I play one on TV.Premium join:2004-08-03 Keller, TX | Re: what to do said by ITALIAN926: No, thats not piracy. That brings us back to the original discussion, advertising-skipping technology ! If all the world was OTA-only, DVR's would not be manufactured, because they would be illegal !
You mean like the Sony Betamax? -- Fast. Cheap. Safe. Pick two... | |
|  |  |  |  |  |  |  |  |  |  | | Re: what to do said by Thespis:said by ITALIAN926: No, thats not piracy. That brings us back to the original discussion, advertising-skipping technology ! If all the world was OTA-only, DVR's would not be manufactured, because they would be illegal !
You mean like the Sony Betamax? or better yet, like the evil illegal VCR!!!
it's an interesting world you live in ITALIAN926, wherein you can't remember that this very technology existed when over-the-air tv was significantly more popular.
interestingly enough, the television content creation world didn't come crashing down back then either. | |
|  |  |  |  |  |  |  |  |  |  | | Re: what to do You should read more carefully... look for keywords, ya know? | |
|  |  |  |  |  |  |  |  |  |  ThespisI'm not an actor, but I play one on TV.Premium join:2004-08-03 Keller, TX | Re: what to do Until SCOTUS reverses the Betamax decision, recordings made in the home for personal viewing are fair use. Tape or harddrive, fair use is fair use. -- Fast. Cheap. Safe. Pick two... | |
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 |  |  |  |  |  |  |  |  |  NormanSPremium,MVM join:2001-02-14 San Jose, CA kudos:9 Reviews:
·SONIC.NET
·Pacific Bell - SBC
| Have some cough drops! 
Why ask silly questions Norman, when you know what the answer is. Every major ISP in this country offers TV service. In your paragraph, you named 2 of them, Comcast and AT&T. You think you represent the majority of people who have internet access? The great majority of subscribers have TV and internet from the same provider. Both do offer "Internet only" service.
quote: I'll be using the world's oldest "piracy" tool: Rabbit ears. (Actually, probably, a home made dipole.)
No, thats not piracy. That brings us back to the original discussion, advertising-skipping technology ! If all the world was OTA-only, DVR's would not be manufactured, because they would be illegal ! Under what theory of law should DVR's be made illegal? Because the MAFIAA wants it so? We already know they can buy the finest legislatures the world has to offer!
We live in a world where stations rely on a healthy combination of advertising and carriage fee's. Add in DVR technology and piracy, and the result is these discussions.
Nobody is concerned with such issues unless it affects THEIR mortgage payments. Its amazing. Cable/satellite fees never affected my mortgage; but I never had pay TV services. I had other vices I preferred to waste my money on.
I never pirated MAFIAA shit. If their shit isn't worth paying to see, it isn't worth pirating./A -- Norman ~Oh Lord, why have you come ~To Konnyu, with the Lion and the Drum | |
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 |  |  |  |  |  | | If Netflix had all or even half of the content they already have plus day 1 content that would have been on traditional TV with no ads and play what you want when you want it, I would GLADLY pay 70 a month. It would be much more worth it than the current system of cable TV. | |
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·Verizon FiOS
| Re: what to do quote: If Netflix had all or even half of the content they already have plus day 1 content that would have been on traditional TV with no ads and play what you want when you want it, I would GLADLY pay 70 a month. It would be much more worth it than the current system of cable TV.
Heres the catch jeffrey, try to understand. If Netflix did find a way to carry live broadcasting TV, commercials would be part of the stream ! Those stations still have checkbooks to balance. Who carries their feed is irrelevant, they still have products to create, employees to pay, and company stocks. | |
|  |  |  |  |  |  |  |  | | Re: what to do I'm not paying a premium AND watching ads. I'd rather have no content at all. That's why I cut cable years ago. Cable was originally created and advertised to be a broadcast medium that is a pay service in order to eliminate the need for ads. of course then the content companies got greedy and people forgot the original promises of cable so now we have ads on top of ads all jacked up to twice the volume of the content we were trying to watch. Thanks but no thanks.
The way you continue to shill for these companies is tiresome. You keep trying to make it sound like advertising is needed to make new content and pay the people who actually work for it instead of disproportionately going to pay massive salaries for management and board members like most other businesses these days. If they cut management bloat and reduced upper management's salary to something reasonable, they could easily produce the exact same content without advertising revenue. They did it in the past and they could do it today. They CHOOSE not to because they want to make as much money as possible and they know that people will put up with their crap due thanks to shills like you turning people against their better interests. | |
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| Re: what to do Shill? Im simply one of the few to acknowledge the downward spiral of the situation. You think these issues never go away because there are easy remedies? You, along with others, make it seem so easy. Continue to live in your fantasy world with the understanding that the only people who suffer are overpaid actors,musicians, and CEO's.
If everyone used borrowed/stolen wifi, to pirate shows/movies/music, and used DVR's to skip over advertising, tell me, does that sound like an answer?
If you hate millions of working Americans, it is. | |
|  |  |  |  |  |  |  |  |  |  NormanSPremium,MVM join:2001-02-14 San Jose, CA kudos:9 Reviews:
·SONIC.NET
·Pacific Bell - SBC
1 edit | Re: what to do said by ITALIAN926:Shill? Im simply one of the few to acknowledge the downward spiral of the situation. The "Apocalypse" you are predicting won't affect (more properly, already has).
If everyone used borrowed/stolen wifi, to pirate shows/movies/music, and used DVR's to skip over advertising, tell me, does that sound like an answer? So your proposal is to "prohibit" running open Wi-Fi? The last time we tried Prohibition, things really went well ...
If you hate millions of working Americans, it is. And how many of those "millions of working Americans" in that industry bought cheap imports sending my job offshore? I'd like to say, "Turnabout is fair play", but I will just shake my head sadly, and continue to buy offshore entertainment.
 Mostly (yellow boxes) offshore.
Except for the めぞん一刻 "Extra Tracks" albums (which were long out of print when I "pirated" them; and still are, or I'd buy them), everything shown is paid for. And everything in the yellow boxes was imported from Japan.
P.S. None of those imports is cheap by the standards of the American industry; the Japanese Entertainment Industry could teach their American counterparts a thing, or three, about price gouging!
-- Norman ~Oh Lord, why have you come ~To Konnyu, with the Lion and the Drum | |
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 |  |  |  |  coldmoonPremium join:2002-02-04 Broadway, NC Reviews:
·Windstream
| said by ITALIAN926:Yes, as stated, the answer is increased carriage fee's, which in turn increases your cable bill. Lord knows we cant have that either.
So since you have the answers, I wonder what all this fuss is about? You should share with the top execs, and the million people that work in those industries. No problem - let them try and apply the screws and keep raising their prices - it will bring us to an industry shakeout and model change all that much faster... -- Returnil - 21st Century body armor for your PC | |
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 |  |  |  firephotoFacts hurtPremium join:2003-03-18 Brewster, WA | All the ones crying for the waaaambulance will never point out BigTVCo has 4 channels and enough new programming to fill less than one of them during prime time throughout the year. They have all these wasteful practices because they manipulated the government into making it profitable and when someone outside the government has a consumer friendly product to counter the absurdity they go crying to that government (that they hate) and want more help and handouts.
These neo-con capitalists cry so much you'd think they needed a teat 24/7 to survive and it slipped out of their mouth for only 1 second. -- Say no to astroturfing. actions > Ignore Author | |
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 |  RARPSL join:1999-12-08 Suffern, NY | said by ITALIAN926:Here we go again..... Stations shouldnt gripe about lost advertising revenue. When they lose money on advertsing,, they increase carriage fee's, everyone is against that. This is turn causes this website to almost endorse piracy. Whats the solution again?
LOL How does ad skipping (such as Hopper, fast forwarding through the ads in a recorded show, or leaving the room to do other things until the show resumes [when watching it as it airs]) amount to revenue loss? All the fees cover is the ability to present them to the viewer not the ability to force the viewer to watch them. This is not a movie theater where you have a semi-captive audience who once seated must watch the ads and trailers while waiting for the movie to actually start. With a TV Show, I am not strapped down in my chair with my eyes held open (like in the brainwashing scene in "Clockwork Orange") so I must view the ads. Unless they pay me to watch the ads [and I do not count sponsoring the show for me to watch as payment], I have fulfilled my end of the bargain by watching (or at least recording for delayed viewing) the show. So long as I have done that they have gotten what they have paid for - Which is the ability to attempt to present their ads to me. | |
|  |  |  LinklistPremium join:2002-03-03 Longport, NJ kudos:5 | Re: what to do Neilsen has ratings devices that measures how many people watch ads. Who leaves the room, who fast forwards thru ads, etc. If tools like Hopper result in less ad watching, advertisers will pay less to run their ads. And that reduction in income will result in the networks reacting to replace the lost income. Will that be new content deals with Dish and others that require ad skipping to be ended or else they don't get the content? Or more placement of ads inside the shows themselves? Or higher retransmission agreements? Etc, Etc. And make no mistake about it - the lost income will be replaced somehow. -- »www.mittromney.com/s/repeal-and-···bamacare »www.mittromney.com/issues/health-care | |
|  |  |  |  tdar join:2004-04-05 Satellite Beach, FL | Re: what to do said by Linklist:And make no mistake about it - the lost income will be replaced somehow. Except that it won't. Broadcasters have been seeing a decrease in Ad rev for some time now. Just as they have been seeing a decrease in viewership. These trends will not go away. The holy grail in Advertising has always been to replace the shotgun approach used in print and broadcast ads with some method of delivering the ad that is targeted to the exact user, where that user has already demonstrated that they have interest in the advertised product.. The places that can do that are the web and mobile apps. This is where ad $ are moving and they will keep moving there. (see Google)
"free TV" has a problem and they have no answer. There is really a limit to how much you can make, even if they never told you there is at the Harvard school of business or you did not hear it from your Wall St. advisers. Broadcaster are there. The cable\ sat co's do not want to pay any more and TV is moving to the web....
The situation with the long term changes in the economy and peoples buying power only make their situation worse. You can't buy what you have no money for, and why advertise what you see people can't buy? | |
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 |  |  BootesPremium join:2005-01-28 Palo Alto, CA | There will be research into it. If they notice that the ads are being watched less, they won't be able to charge the advertisers as much.
They will either successfully increase carriage fees or be forced to only create cheaper content.
Eventually the price for cable will be too high or the quality of the content will be too low and our whole TV system will die. | |
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·Verizon FiOS
| Re: what to do You think a changeover to ala carte, is "simple"? Obviously there are multiple TV providers, you expect them all to get on board with such a plan, with all the stations? All at the same time? How would you expect OTA to work without advertising?
We all pay like $5 a month for ESPN. If we make it ad-free, that will make ESPN even more expensive for the users that want it. ESPN goes under? ESPN will magically function all of a sudden on a huge cut in revenue?
Believe me, it sounds good, I just dont see it happening. | |
|  |  |  |  skeechanAi OtsukaholicPremium join:2012-01-26 AA169|170 kudos:2 Reviews:
·Cox HSI
·Clear Wireless
| Re: what to do Of course it's a simple solution, but channel owners love channel welfare so they would hate it.
As for channels like ESPN, great...let viewers of ESPN actually PAY for ESPN instead of relying on channel welfare and extortion.
But again, of course Disney doesn't want that, they love having cable and DBS subs forced to buy the channel whether they want it or not, as a condition of having video service at all. | |
|  |  |  |  rtcyFACTS only pleasePremium join:1999-10-16 Norwalk, CA | said by ITALIAN926:You think a changeover to ala carte, is "simple"? Obviously there are multiple TV providers, you expect them all to get on board with such a plan, with all the stations? All at the same time? How would you expect OTA to work without advertising?
We all pay like $5 a month for ESPN. If we make it ad-free, that will make ESPN even more expensive for the users that want it. ESPN goes under? ESPN will magically function all of a sudden on a huge cut in revenue?
Believe me, it sounds good, I just dont see it happening. Look you A---- you might get away with your rant for cable with young viewers , but you won't with us in our 50's and 60's and I can tell you are in my age group. Fact is as mentioned before we all used to get this content OTA, movies and music and some us that were poor and mostly young copied music off air onto cassettes and eight tracks, then when Sony Betas and VHS we all bought them and still copied those movies we thought were "worth" copying for later viewing.
those of us ALSO remember how both groups tried to kill cassttes, eight tracks and betas and vhs, we also remeber how in the 80's you tried to kill DAC's and viceversa.
but the biggest load of crap you are selling to the youngsters is how cable came about. we were sold and promised NO FU----- ADS, but the greed got to you, and although I forget the name of that father and son team that owned Adelphia they made BILLIONS and stole too. the greed NOT carriage fees is what has screwed up the cable industry. if it was not for my one grand kid and MY FING WIFE FIOS would only be internet service for me OR ANY other cable co. even AMC has been bit by the greed meldew and are now showing ADS and stupid shows that have nothing to do with CLASSIC movies.
the really stupid thing thing (my fault I guess as I gave up wearing the pants or caring about 20 years ago) is ny wife watches 90% OTA crap and 10% HBO. my mind about exploded the othernight when FING HBO was showing 1940 movies at 3:00am WTF is going on , this was the premier channel we ALL went to cable for? WTF WTF WTF
you know what I see as really sad for you industry blow hards? I see this with my 2 sons and my grand daughter they all use FIOS to watch their own content off the net, and I see you tube as a source of that MAILNLY because they are finding stuff on those places MORE entertaining than the CRAPP they have for cartoons these days . have any of you adults seen some of this stuff or heard it? it sound like mental brainwash on how to be gentle with one another and care about what color the otherone is.
sorry it's not entertainment for kids it's brainwashing and they seem to recognize it as crap and change the channel.
there's a lesson for you industry chills to pass onto your bosses, LOWER prices, put out good content, and you will keep us all p[lugged in like the subjects in the MATRIX. I buy movies off the dicount bin at stores and have houndreds of DVD's that way in my collection, and that is how I supplement the lousy cable list every month
I'm still a good movie , comedy junkie and gladly pay for it. what's making me pull the cable is the tons of crap and the commercials that come on 2 to 3 times louder and make you jump out of your skin, I have to watch movies or shows with my Harman Kardon glued in my right hand aimed at it, cause any second that thing will blarree out.
IMO the regular networks specially fox programs and nbc are kicking ass and keep me happy. HBO only keeps me for Bill Maher and afew comedy's they still manage to replay and replay living off their old glory and for my wife it's them cock su---- vampires
so to show you I'm a true movie junkie, remember the line in star wars? it goes something like this, " The more they squeeze their grip the more will slip right through their fingers "
we use Netflix to supplement our viewing BECAUSE there is no good movies left and the few are being repeated add nauseum, and yes I have the "movie package" from Verizon with HBO, SHOW STARZ and the other 2 that USED to be great once until HBO and SHO bought them out and basiclly killed them as they always had different content. I Fing hate all these consolidations tha do no good for consusmers , but you republican have all been infected by the REAGAN virus and there is no hope for you. it's all greed , greed , greed , kill the government that's sociallism, kill the goverenment.
that is your only mantra. | |
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 tshirtPremium,MVM join:2004-07-11 Snohomish, WA kudos:3 | How about a cheaper version that offers... "Watch an Ad to delete that AD?  Freedom of choice. | |
|  Duramax08Win8 sucksPremium join:2008-08-03 San Antonio, TX | On a side note Hey dish, bring back AMC. | |
|  |  firephotoFacts hurtPremium join:2003-03-18 Brewster, WA | Re: On a side note Hey AMC, sell your 1 or 2 original shows to some other channel. -- Say no to astroturfing. actions > Ignore Author | |
|  |  | | Maybe they would if AMC would stop trying to rip everyone off with insane price hikes. | |
|  |  rtcyFACTS only pleasePremium join:1999-10-16 Norwalk, CA | only if it's WITHOUT COMMERCIALS OR STUFF IT | |
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 HallPremium,MVM join:2000-04-28 Dayton, OH kudos:2 | Sorry... Sorry, but this won't make the networks happy. Can't blame Dish for trying though....  | |
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 BiggA join:2005-11-23 EARTH Reviews:
·Comcast
| I will control my own hardware I'm going to build a media center PC, and use it with cablecards. I am going to get ad-skipping software, so no provider can take away my ability to auto-skip ads. I don't feel sorry for anyone, as I'm going to be paying about $80/mo for cable. Sorry guys, you already got my money, you can't have my eyeballs again. | |
|  | | I will be dumping dish soon... I hope you big cable and broadcast executives will be happy about that! I will set my antenna up and my converter box and connect my dvd recorder to it, so I still win and I will fast forward the hell out of the commercials too. | |
|  KrKHeavy Artillery For The Little GuyPremium join:2000-01-17 Tulsa, OK | Appeasement will fail... They will actually use it against Dish claiming these minor changes show Dish is aware they are "doing something wrong."
Which they aren't.
I seriously hope Dish wins this. -- "Fascism should more properly be called corporatism because it is the merger of state and corporate power." -- Benito Mussolini
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|  |  |  rtcyFACTS only pleasePremium join:1999-10-16 Norwalk, CA | Re: Skip Ads said by Lone Wolf:If we skip ads we will never have time to get snacks or go to the bathroom.
Isn't that what ads are for? NO.
not if you are 6'4" 300lbd and diabetic 2. my dad was 5'9" weighed 110 lbs almost all his life. of course he spent his whole life in CUBA you know the REAL SOCIALIST country were you could not speak your mind or EAT. I sometime sget so mad at these COCK SU---- Republicans yelling out we are socialist man , government is socialism man.
all I can say shut the FU-- up you have no idea what that is or grew up in it, and had to ride a 125cc bike at night running contraband FOOD! can you guys beleive that shit. I did it with my dad and I don't fing belive it. we had the best country in the world until JR BUSH stole the election, talk about a "legal " Cudetat yes I know my spelling sucks
see what all that good living those to us all , we just get fat and lazy watching the BOOB TUBE. and arguing about it, we are distracted from the real arguments just like AMC and their ONE tv show they took from one of their sister channels, and their corporate headquarters decided to park dad smack in the middle of a classic movie channel, so they could extort ramsom for their one show that had gathered a following | |
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 Reviews:
·LUS Fiber
·Brown Dog Networks
| pay-tv plateau or maybe when the economy is tougher and people are spending less money that means networks must also tighten their belts and spend less money.
I've never heard of insurance premiums or pay tv subs going down, but wages seem to for the working class peoples. Why is that?
Seems to me that pay-tv is reaching its plateau of what people are willing to pay ... otherwise there wouldn't be viable alternatives springing up almost daily. Thats just common sense.
You compete or die ... Government intervention is NEVER the answer. If you can't compete then either you have something people don't want or your business model is flawed.
I mean really ... like The US Congress should be spending its time making a law that says you can't use a hopper to auto-skip commercials from television shows you pay to watch anyway. Thats just fking stupid. | |
|  Rekrul join:2007-04-21 Milford, CT Reviews:
·AT&T U-Verse
| They're lucky I'm not a programmer... I can't write the code to actually do it, but with today's computing power, I could design a reliable method of skipping commercial breaks entirely on recorded shows. I'm talking, automatically fade out the scene before the break and then instantly fade in the show after the break, with no input needed from the viewer.
It would be a broadcaster's worst nightmare.
Of course I haven't actually tried it because the method only exists in my head, but I'm confident that it could be made to work. Maybe I should patent it so that I can sue when someone else comes up with the same idea... | |
|  |  tdar join:2004-04-05 Satellite Beach, FL | Re: They're lucky I'm not a programmer... said by Rekrul:I can't write the code to actually do it, but with today's computing power, I could design a reliable method of skipping commercial breaks entirely on recorded shows. I'm talking, automatically fade out the scene before the break and then instantly fade in the show after the break, with no input needed from the viewer.
It would be a broadcaster's worst nightmare.
Of course I haven't actually tried it because the method only exists in my head, but I'm confident that it could be made to work. Maybe I should patent it so that I can sue when someone else comes up with the same idea... Already been done. It's available now for Windows Media Center at least. | |
|  |  |  Rekrul join:2007-04-21 Milford, CT | Re: They're lucky I'm not a programmer... said by tdar:Already been done. It's available now for Windows Media Center at least. Damn! | |
|  |  |  rtcyFACTS only pleasePremium join:1999-10-16 Norwalk, CA | said by tdar:said by Rekrul:I can't write the code to actually do it, but with today's computing power, I could design a reliable method of skipping commercial breaks entirely on recorded shows. I'm talking, automatically fade out the scene before the break and then instantly fade in the show after the break, with no input needed from the viewer.
It would be a broadcaster's worst nightmare.
Of course I haven't actually tried it because the method only exists in my head, but I'm confident that it could be made to work. Maybe I should patent it so that I can sue when someone else comes up with the same idea... Already been done. It's available now for Windows Media Center at least. what's the name? I'm only familiar with Tunersalad gues I will Google that crap right now.
I'm using it with the Silicon Dust HD prime and six tuners to record to 4 different computers and watch what we want when we want with no fear of being erased beacuse Verizon blessed us with a 500gig drive
Did I say 12 terabytes? there's so much crap there and guess what mr mpaa or riaa just like all the crap I have ever collected, 99% of will NEVER be watched and jsut get deleted, so I guess I'm responsible for 99% of your losses huh???? well that's your REAGANOMICS math at work anyways
oh and to do one more movie quote for you MPAA guys
REAGAN and my Republican DAD SLEEP IN HELL TONIGHT there can only be one OBAMA | |
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 DataDocMy avatar looks like me, if I was 2D.Premium join:2000-05-14 Greenville, NC Reviews:
·Suddenlink
| They are ignoring why we skip ads They are advertising something... we don't need (another small appliance to take up counter space) can't afford (new house, car etc.) don't care about (another reality show) are offended by (that ad with the girl kissing a walrus) aren't interested in (more sports)
How is skipping any of those a revenue loss? Advertising is a gamble that what you have to say will attract a customer. If it doesn't appeal to me, so what.
We DO watch funny, creative and entertaining ads. -- Obama has spent an average of 138 minutes a week in economic meetings. New dog owners spent an average of 130 minutes a week walking their dogs. | |
|  |  BootesPremium join:2005-01-28 Palo Alto, CA | Re: They are ignoring why we skip ads How are you going to see any ads when your DVR auto skips them? | |
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 mmay149qPremium join:2009-03-05 Dallas, TX kudos:48 | Here's what I don't get... With the birth of "widescreen viewing, and HD" why haven't they used the black areas at the top/bottom of the screen much for advertising? I mean yeah I know that could be annoying while you're watching the Big Bang Theory, or etc on TV, but at least you wouldn't have an INTERRUPTED show. I'd actually go for that over what we have today, 2 - 3 times of stopping the show to show commercials......
I think what needs to be done is that the way customers view commercials in general needs to change, they could even make it an event to get you excited like in movies, where the 1st 10 - 15 minutes are commercials/ad's for new movies/TV series/etc and then un-interrupted broadcasting for the show, sure some people may not like this, but if that's the case, just turn your TV off until 10 minutes into it or etc.
To be honest, the only way I think that this issue will ever get resolved, is if we move away from the current technologies for providing TV service, and start moving towards streaming technologies over the internet, or internet capable devices, the reason I say this is because current DVR/STB technologies are just not evolving fast enough for consumer liking. The problem I see with the current industry today is that they don't evolve fast enough, because they don't listen to their consumers, or find productive ways around what consumers want.
Oh well, I guess this is how it's always been, and how it always will be, until the whole ecosystem collapses, guess time will tell.
Matt -- I am no longer an AT&T Employee. Check out my kudos! »/profile/1626573 Have U-verse questions? Please email uversecare@att.com and they will assist you!!  | |
|  |  See 18 replies to this post | |
 | | Ads I'm confused about ads. Who do they work on. I can look at a product and remember the ad. Maybe it was funny, maybe it was informative. I am set in my ways though, I'm not going to say try something new just because I saw a funny commercial. | |
|  | | Choice I think the recent update made PrimeTime Anytime easier for me to manipulate because I have greater control in choosing what I want to be recorded. Although, I did watch more shows from the four major networks that I otherwise never would have recorded or watched on my own before the update. My co-workers at Dish agree with me that with the Hopper's new feature, customers are able to watch more TV that they normally wouldn't take the time to watch. Since I'm the one doing it, I don't see the big deal if I choose to walk out of the room during commercials, Auto Hop commercials, or manually fast-forward through commercials. | |
|  SterlingIP Support Tier IIIPremium join:2003-05-30 Pittsburgh, PA | Hmmmm Someone on this website is living in Imaginationland If they thing the programs they watch should be free because it stimulates the couch and Doritos economy. They they want to bitch about high cable cost. guess what the shit rolls down hill not uphill, the cost to carry gets handed down. The decrease in ad revenue just from occasion dvr skipping has already been past down. Not sure I'm interested in paying a 1.99 per show. | |
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