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story category DirecTV Adds 460,000 New Customers
It's good to be best friends with AT&T and the NFL...
(old news - 02:53PM Friday May 08 2009)
tags: Video · competition · business · DIRECTV
Laughing at the recession, DirecTV added 460,000 new subscribers in the first quarter, 67% more than a year ago. The company noted their churn rate was just 1.3% (a ten year low), despite added competition from TelcoTV, First quarter 2009 revenues increased 7% to $4.90 billion with $201 million in net income. Industry quote machine and Sanford Bernstein analyst Craig Moffett loves what he sees and thinks DircTV would make a tasty acquisition target for AT&T and Verizon:
Bernstein Research senior analyst Craig Moffett described DirecTV as a safe choice for investors – its management is first rate as is its product and affluent customers. Plus, it has AT&T’s recent distribution agreement working for it. Coupled with its relatively simplified ownership structure announced earlier this week, Moffett said it has a "dollop of acquisition potential should AT&T or Verizon ever decide they’re bored simply being telecommunications companies."
Of course Moffett thinks network upgrades are stupid and the incredibly profitable wireless sector is on the brink of collapse, so take that comment with a grain of salt. DirecTV has been a rumored acquisition target for AT&T for as long as we can remember, but aside from a short-lived stock bump, nothing ever comes of it. Where are the new customers coming from? Many are coming from Dish, who AT&T left standing by the curbside earlier this year.

Related:
  1. DirecTV Launches 11 More HD Channels
  2. DirecTV On Demand: Q2
  3. Comcast HD Image Quality Vs. FiOS
  4. DirecTV's Yearly Price Hike Arrives
  5. DirecTV, FiOS Top HD Offerings
  6. Cable Industry: Shucks, Guess Nobody Wants CableCARDs
  7. Comcast Internet Video Launching Before Year End
  8. Verizon CEO: Hulu Will Be Dead Soon
Forums » DirecTV Adds 460,000 New Customers
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gigahurtz
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Not surprised

I've had DirecTV for years and I'm very pleased with their service quality. I would refer anyone who is interested (and if you are interested in switching, PM me so we can both get $100 credits

baineschile
2600
Premium
join:2008-05-10
Sterling Heights, MI

Re: Not surprised

Ah yes, programming monopoly with the NFL. What better way to get customers, by telling them that if you want to watch an out of market team, you have to go with DTV, not cable/telco

major marco
Res Firma Mitescere Nescit
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Stepford, CA
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Re: Not surprised

said by baineschile See Profile :

Ah yes, programming monopoly with the NFL. What better way to get customers, by telling them that if you want to watch an out of market team, you have to go with DTV, not cable/telco
Or you could just keep cable and pay for PPV like NHL Center Ice to view out of market games. I believe PPV also exists for MLB and Bball. Not sure about NFL, however as I am not a fan.
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Big Pete 82

join:2009-01-30
Corona, CA
·Verizon FIOS

Re: Not surprised

said by major marco See Profile :

said by baineschile See Profile :

Ah yes, programming monopoly with the NFL. What better way to get customers, by telling them that if you want to watch an out of market team, you have to go with DTV, not cable/telco
Or you could just keep cable and pay for PPV like NHL Center Ice to view out of market games. I believe PPV also exists for MLB and Bball. Not sure about NFL, however as I am not a fan.
What they are saying is that the NFL's version of NHL Center Ice, known as Sunday Ticket, is exclusive to DirecTV. So if you want to watch out of market games, you have to subscribe to DirecTV as the others do not offer it.

major marco
Res Firma Mitescere Nescit
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Re: Not surprised

said by Big Pete 82 See Profile :

What they are saying is that the NFL's version of NHL Center Ice, known as Sunday Ticket, is exclusive to DirecTV.
Like I said, not a fan of the NFL so I don't really care. With very few and very limited exception, however, satellite v. cable differences aren't very meaningful or significant. Case in point: Sunday Ticket. Take it up with your cable co. if you want it to be offered.
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baineschile
2600
Premium
join:2008-05-10
Sterling Heights, MI

Re: Not surprised

Thats the whole point. The NFL has an exclusive deal with DTV. I cant take it up with my cable company.

BF69

join:2004-07-28
Camden, TN

said by major marco See Profile :

said by Big Pete 82 See Profile :

What they are saying is that the NFL's version of NHL Center Ice, known as Sunday Ticket, is exclusive to DirecTV.
Like I said, not a fan of the NFL so I don't really care. With very few and very limited exception, however, satellite v. cable differences aren't very meaningful or significant. Case in point: Sunday Ticket. Take it up with your cable co. if you want it to be offered.
um they just renewed their exclusive deal with directv until 2014. How is "taking it up" with my cable company going to do anything?

And yeah it IS a huge difference.
GameGuy369

join:2004-07-09
Olathe, KS
clubs:

Re: Not surprised

said by BF69 See Profile :

said by major marco See Profile :

said by Big Pete 82 See Profile :

What they are saying is that the NFL's version of NHL Center Ice, known as Sunday Ticket, is exclusive to DirecTV.
Like I said, not a fan of the NFL so I don't really care. With very few and very limited exception, however, satellite v. cable differences aren't very meaningful or significant. Case in point: Sunday Ticket. Take it up with your cable co. if you want it to be offered.
um they just renewed their exclusive deal with directv until 2014. How is "taking it up" with my cable company going to do anything?

And yeah it IS a huge difference.
Agreed. I am a diehard Eagles fan, but I live in Kansas City. Now, fortunately I know how to watch my games online... somehow... uhhem.... but anyway I would LOVE to be able to watch in HD using Comcast. But nope not gonna happen.

gigahurtz
Premium
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Re: Not surprised

said by GameGuy369 See Profile :

Agreed. I am a diehard Eagles fan, but I live in Kansas City. Now, fortunately I know how to watch my games online... somehow... uhhem.... but anyway I would LOVE to be able to watch in HD using Comcast. But nope not gonna happen.
Eagles fan here too! Unfortunately, I'm in Florida. I had the Sunday Ticket the last two years but I won't be getting it this year. Way to expensive. I guess I will have to "watch online" as well.

baineschile
2600
Premium
join:2008-05-10
Sterling Heights, MI

1 edit

Yeah, what he said
Joe12345678

join:2003-07-22
Des Plaines, IL

said by major marco See Profile :

said by baineschile See Profile :

Ah yes, programming monopoly with the NFL. What better way to get customers, by telling them that if you want to watch an out of market team, you have to go with DTV, not cable/telco
Or you could just keep cable and pay for PPV like NHL Center Ice to view out of market games. I believe PPV also exists for MLB and Bball. Not sure about NFL, however as I am not a fan.
cable inDemand sports sucks up to 2-3 games per day in HD vs MOST games some with dual HD feeds on direct tv.
dishrich

join:2006-05-12
Springfield, IL


2 edits
said by baineschile See Profile :

Ah yes, programming monopoly with the NFL. What better way to get customers, by telling them that if you want to watch an out of market team, you have to go with DTV, not cable/telco
Yea-JUST like cc does w/RSN CSN-Philly, that NO satellite provider is allowed to offer...

What better way to keep you cable monopoly in the entire Philly region, than by withholding IN-MARKET sports teams from a competitor - AND in your home turf to boot!

Bit
Premium
join:2009-02-19
00000
You can say the same thing about cable and their exclusives like HowardTV.

wings10
I Am Legend
Premium
join:2004-06-09
South Elgin, IL
Neither am I. I ditched Cable back in 1997.
RadioDoc
58ef2c0
Premium,ExMod 2000-03
join:2000-05-11
·AT&T Midwest


1 edit

Price

People looking to "upgrade" to digital TV take one look at cable's $100+ offering and horrible customer service reputation and then take a look at DirecTV's $79 deal and excellent CS rep. If DirecTV is an option they usually go with them. Not surprising at all considering the whole digital television hype in the first quarter. The real story is going to be results in the six months after that once the easy adds are gone.

In other news, SiriusXM lost over 400K net subscribers in the first quarter. People continue to evaluate where their money is going every month and whether it is worth it...

baineschile
2600
Premium
join:2008-05-10
Sterling Heights, MI

Re: Price

I dont think satellite has a good CS reputation; but I just dont think its as bad as cable or telcos.

Only problem I have with them? To get the good deals, its contracts; either huge deposit, credit card on file, or ETFs

gigahurtz
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Palm Coast, FL
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Re: Price

said by baineschile See Profile :

I dont think satellite has a good CS reputation; but I just dont think its as bad as cable or telcos.

Only problem I have with them? To get the good deals, its contracts; either huge deposit, credit card on file, or ETFs
I have had nothing but good meetings with CS with DirecTV. Always courteous and helpful in the 4 years I have had service.
RadioDoc
58ef2c0
Premium,ExMod 2000-03
join:2000-05-11
·AT&T Midwest

DirecTV has a very good CS reputation. They usually come out on top of those surveys. My experience confirms that too. They installed in January on the day promised and arrived within 10 minutes of the start of the appointment window. The two guys worked outside in 10°F weather and got it done right the first time in a little over an hour. The one time I've had to call I was on with a live CSR in less than a minute, and she dealt with my concern immediately (a receiver gone bad).

I have no problem with a 1 year contract since I'm not bouncing around between providers every month, and the $50/mo we're saving over Comcast is very nice.

delusion ftl

@algx.net

from:
TKJunkMail See Profile

only one apparently

I guess I'm the only one apparently that doesn't see a bright future for wireless cable tv providers...oops i mean satellite providers.
Short term 3, maybe 5 years, they may do ok. Long term 5+ years they'll get squeezed.

gigahurtz
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Re: only one apparently

said by delusion ftl :

I guess I'm the only one apparently that doesn't see a bright future for wireless cable tv providers...oops i mean satellite providers.
Short term 3, maybe 5 years, they may do ok. Long term 5+ years they'll get squeezed.
I have to disagree with this one.

DirecTV has always been ahead of the curve with digital TV. I don't see them going away any time soon. Their picture quality is the best out there (I have not seen FiOS or U-Verse yet) but they have built a very strong customer base.

I am very pleased and wouldn't consider switching to anyone else.
comp
Premium
join:2001-08-16
Concord, NC
clubs:

Re: only one apparently

I got nothing against Direct TV and there HD picture is the best out there but there SD quality is horrible

Jerm

join:2000-04-10
Richland, WA


1 edit

Re: only one apparently

SD is pretty bad - I have to say I saw European providers 480 stuff that was amazing compared to DTV. Problem is cable does the same overcompression most of the time when they start going digital

EDIT - and one other thing, to refute the customer base thing: Sat will ALWAYS get the rual customers. Cable isn't everywhere. TelcoTV is even more limited.

baineschile
2600
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Sterling Heights, MI
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I agree. When UVerse has enough homes passed, ATT will have no reason to stay with direct TV. And, as broadband becomes more and more prominent, people will be looking to bundle; and as far as I know, DTV has no plans for internet access. They will also eventually run out of bandwidth when 3DTV rolls around.

I had DTV here once, the picture quality was great when it worked. I didnt have a perfect view to the southern sky though, and would often lose picture in rain, wind, and snow.
RadioDoc
58ef2c0
Premium,ExMod 2000-03
join:2000-05-11

Re: only one apparently

ATT will never have "enough homes passed".

3DTV is a nice tech demo but the money necessary to implement even a basic system is not there. I've seen the prototypes going back to the early 90's and the general market will never embrace it.
Metatron2008

join:2008-09-02
Stockbridge, GA

Re: only one apparently

Never? I remember hearing that argument about tons of things we use today.

Never is too harsh a word. How about 'not in at least 5-10 years'?
Skippy25

join:2000-09-13
Hazelwood, MO

Re: only one apparently

said by Metatron2008 See Profile :

Never is too harsh a word. How about 'not in at least 5-10 years'?
Not when you are dealing with AT&T.

ISDN
DSL
Fiber

AT&T is a crap monopoly that will only do the bare minimum to get by and they dont even do the minimum very good.
Metatron2008

join:2008-09-02
Stockbridge, GA

Re: only one apparently

We were talking about 3dtv, but yeah, I agree about At&t.
RadioDoc
58ef2c0
Premium,ExMod 2000-03
join:2000-05-11
·AT&T Midwest

said by Metatron2008 See Profile :

Never? I remember hearing that argument about tons of things we use today.

Never is too harsh a word. How about 'not in at least 5-10 years'?
Yeah, I can safely say the mass market will never embrace it.
pandora
Premium
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Outland
·ooma
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said by baineschile See Profile :

I agree. When UVerse has enough homes passed
ROFL, I'm in one of the cities where AT&T rolled out DSL almost a decade ago. AT&T still can't deliver more than basic DSL to me, and most of my city. AT&T can't deliver U-Verse to more than half my city.

I don't know what is keeping AT&T alive other than obscene profits on land and cell phone service.
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KrK
Heavy Artillery For The Little Guy
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·AT&T Yahoo
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I disagree as well. DBS is competitive I feel because of their MUCH lower infrastructure costs.

Both Cable and DBS has the same main cost: Content provider charges. Once you get past that, however, look at the difference. DBS has many expensive satellites to buy and launch and replace, but those costs are much less then the cost to cable companies to keep their infrastructure of wires and nodes up and running and upgraded.

Cable has the advantage here of being able to provide broadband and telephony services that DBS cannot, so that helps them offset some of these costs and make money... but when it comes to pay TV service only, DBS has the edge due to much smaller infrastructure costs.

I too do not see DBS vanishing anytime soon... if ever.
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Metatron2008

join:2008-09-02
Stockbridge, GA

1 edit

Is Craig Moffet retarded?

How can a senior stock market analyst NOT KNOW that At&t and Verizon already have their own form of tv broadcasting? (IPTV)

Did this guy graduate high school? Why the fuck are companies hiring retards?

DHRacer
Fire Survivor

join:2000-10-10
Lake Arrowhead, CA

Re: Is Craig Moffet retarded?

because it's cheaper to hire high schoolers than people with real degrees.

sonofjay
Mission Accomplished - Bush May 1, 2003
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North Attleboro, MA
·Vonage
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I've often wondered how this crackhead keeps getting quotes and sounds bits about stocks. He's not living in the same world as the rest of us. But some of they guys at Forrester Research are just as bad.
--
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TKJunkMail
Enjoy the sun
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Avalon, NJ
·Sprint Mobile Broa..
·Comcast

DirecTV future not all bright

I read some other news items that paint a less glowing appraisal of the 1st qtr results. They did add a lot of subscribers, but at the high cost of a 47% drop in profits year over year. And they are in the midst of a reorg with Liberty Media Corp(John Malone) to form a new corporate entity - an entity that will also own Sirius/XM.

So, DirecTV will be spun off from Liberty Media and form it's own company and stock. So what you may be seeing is a new entity with $2 billion in debt that Malone is sending along with his stepchild. »online.wsj.com/article/SB1241439···073.html And the big push in 1st qtr new subscribers is to put a nice coat of paint on the old car.
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Metatron2008

join:2008-09-02
Stockbridge, GA
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Re: DirecTV future not all bright

Yeah, the real reality is that profits are down (Though it shouldn't be surprising in this economy), rollout of new HD is basically frozen (Maybe a few added until then) until they launch satellite d12 and it's operational in 2010 (Which could have a large affect on their customer base, since they sell people to 'the largest hd service'), and you'll be paying more for service, while deals will go down.

With all this said, Directv is still a great service, but the real reality is alot different when your not listening to some guy who only wants to make a quick buck on day to day selling.
JSRoman
Premium
join:2005-03-10
Callahan, FL

Cable guy that has Directv

Directv subscriber for last 7 years due to the area I live is not cable serviceable and I have no complaints. DTV is very good service and even though I get about 10 Dish offers a month in the mail for half what I pay DTV, I would not consider switching. Yep if it pours cats and dog, the service goes out but it comes right back once downpour is over.
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jmn1207
Premium
join:2000-07-19
Reston, VA

Re: Cable guy that has Directv

Yes, and usually when it started raining that hard, the entertainment became the weather, and I was usually posted in front of the sliding glass door going, "Wow!" Rain fade was a non-issue, especially if you had the dish setup correctly.

ebb0ts
Premium
join:2008-01-14
Tucson, AZ
·Sprint Mobile Broa..

Have Direct TV and love it.HDTV and all the good stuff.After 5 years of great service, they sent me a thank you note and one year of Showtime(all) free. No strings.
Here in AZ we have the summer monsoons. real high winds and gully washer rains, DTV signal may drop but its back in a few min. never had an outage that lasted more than one hour. In that one DTV was back up 45 min after power came on.
Have called CS a couple times over the last 8 years. They were solid and were able to help with DVR and other user questions.I now have cable in the area. I am staying with DTV. much better value.
viperlmw
Premium
join:2005-01-25
·Qwest.net

Re: Cable guy that has Directv

said by ebb0ts See Profile :

Have Direct TV and love it.HDTV and all the good stuff.After 5 years of great service, they sent me a thank you note and one year of Showtime(all) free. No strings. ~snip~
They are giving me free Starz/Encore after 5 years (already have HBO and Showtime).

jonnnnn

@sbcglobal.net

I guess it matters where you live. In Florida you get nearly daily downpours in the summer. In Michigan we get quick hitting rain once a week in the summer. The main problem here is snow on the dish in the winter, but the beauty of that is the fact that the dish faces south. Unless its a bitterly cold day, the sun melts the snow on the dish after sunrise and the problem is gone.

jmn1207
Premium
join:2000-07-19
Reston, VA

They Benefit from Free Marketing

It's called "the other guys".

Great product. As a sports fan, I miss it.

mlong
Premium
join:2000-05-27
Parker, CO
·Qwest.net

Can't wait to leave DTV

I don't plan on signing up with Comcast or Dish, I just want out of DTV. I find that most anything I really want to watch is on free channels available over the air. I'd like to get an HD antenna and be done with shelling out $75 a month to have "The Hills" and other nonsense piped into my house.

DTV has a great product and a rather insane price. I spend more time on the internet and a computer and with places like Hulu I think the only use for a TV soon will be movies and even that's fading. I've got a year left on the contract so I'm stuck paying an arm and a leg for something I really don't use any more.
--
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See 6 replies to this post

yolarry

join:2007-12-29
Creston, WV
·HughesNet Satellit..

big deal

i have been with cable tv
I have been with Regular Attena's
I have been with c-band
I have been with Dish Network

nothing beats directv imo. I have great cs and if I lost a remote or got a damage box. they will replace it. If I ask dish network for a remote they will tell me I have to buy a whole new box or some stupid sh!t.

Currently right now I on FTA until my house is paid off and I going back to Directv.

Nanoprobe
Crunching in subspace
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Crab Nebula
clubs:
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Re: big deal

said by yolarry See Profile :

i have been with cable tv
I have been with Regular Attena's
I have been with c-band
I have been with Dish Network
Ah yes. The C-band days. I do miss my old 14ft Paraclypes dish. That puppy never lost the signal. I watched the whole hurricane Andrew thing on NASA from Key Largo and the signal never blinked in driving rain and 70+mph winds.
--
The circumstances of life, the events of life, and the people around me in life, do not make me the way I am, but reveal the way I am. Dr. Sam Peeples.

yolarry

join:2007-12-29
Creston, WV
·HughesNet Satellit..


1 edit

Re: big deal

indeed the best dish my dad ever owned. Just wish directv would work on it. LOL

I hate it when I watch something really good and the damn rain cuts it off. The same way goes for my hughesnet I don't care to have a large dish back in my yard. it looks boring without it.
--
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ebubman

join:2002-01-17
Enola, PA
·Comcast
·Vonage

comcast now but...

currently have an incredible rate from comcast which is good for another 4 mos, however, come reup time, would have no issue going to direct tv for our tv & dvr(x2) needs. frankly they offer more hd than comcast (which has come up pretty smartly in the past 12 mos) however, i go where i get the best deal.
Joe12345678

join:2003-07-22
Des Plaines, IL

Re: comcast now but...

said by ebubman See Profile :

currently have an incredible rate from comcast which is good for another 4 mos, however, come reup time, would have no issue going to direct tv for our tv & dvr(x2) needs. frankly they offer more hd than comcast (which has come up pretty smartly in the past 12 mos) however, i go where i get the best deal.
network your DTV stuff when you get for MRV and VOD.
dishrich

join:2006-05-12
Springfield, IL

.

Well I have NO intention of leaving DirecTV anytime soon, ESPECIALLY for the paltry HD lineup that cc offers here. Some of the reasons why I'd be foolish to leave are:
-I pay NO DVR fees on ANY DVR's, since I'm grandfathered on lifetime DVR service that's already paid for itself twice
-I'm grandfathered on TC+, which is $3 LESS than new customers get for the same prog pkg, & which is WAY less for comparable prog from cc
-For the monthly price we pay for ONE lame cc HD DVR, I get THREE from DirecTV; & before anyone asks, I paid ZERO upfront for all of them
-DirecTV has been very generous with giving me upgrades & add-ons - I actually have 5 DVR's altogether & between all of them, I've only paid about $150 over the course of almost a decade of service
-remote DVR scheduling - nuff said there
-DVR's do SO much more than the moto stuff cc has here, such as being able to plug in e-sata drives for more space
-if something does break, I can fix it myself MUCH more quickly than waiting on cc to get out to fix (course I can't tell you the last time I did have to fix something, other than an occasional reboot)
-DirecTV is always giving free previews of premiums - HBO & MAX are both free this weekend for example; I just wait until these freebies & DVR movies that I can watch later
When I got my last FREE HD DVR upgrade, they gave me FREE HBO & Showtime f/3 months to boot!
cerone

join:2001-10-28
Hialeah, FL

Directv...

15 years is how long I have been with Directv!!! You could not pay me go to cable...during hurricane season when Wilma hit, the poles were knocked down, I cranked the generator plugged the TV and Directv receiver and Bam watching TV!!!!
flycuban

join:2005-04-25
Homestead, FL

Re: Directv...

Amen to that brother. Samething down here in the homestead. Comcast was out for about 2 weeks since power was still out in parts on Miami-Dade. Plugged in the tv, and directv reciever to the genset, and boom we had tv while others in my street didn't have nothing!
felony44

join:2003-11-06
Eastlake, OH


1 edit

DTV

I have had DTV since like Oct 1996. I am not going anywhere anytime soon I had TW for an ISP and I could not stand their CS it was the worst thing to deal with. DTV has its ups and downs, rain fade sucks but its not everyday only when I really want to watch something . DTV kept me as a customer when they rolled out teh new HD channels which I must say look great.

And as for Sunday ticket I love football but I wont pay that price then tack on $$ for HD NO WAY they need to offer it in HD for the same price as SD IMO
Forums » DirecTV Adds 460,000 New Customers


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