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story category AOL Cans CEO Miller
Brings in NBC exec with ad-focus
(old news - 04:39PM Thursday Nov 16 2006)
tags: business
AOL CEO Jim Miller was given the task of turning the nation's largest dial-up ISP into a broadband and advertising powerhouse. His plan, after numerous missteps, ultimately became offering AOL content for free, getting out of the broadband business and suffering through the slow bleeding of subscribers until ad revenue ramped up. He helped show a number of other execs the door during that time, such as Lisa Hook, who in a 2002 interview called broadband "a side issue." She's since moved on to Sunrocket.

Now Miller himself has been shown the door, according to the Washington Post.

"Rarely do you come into an organization with as many challenges as AOL faced when I arrived and then have the great satisfaction of putting it on sound footing," Miller tells the Post. He's being replaced by NBC Universal executive Randy Falco, who AOL hopes will aid the company's transition from ISP to ad-driven media portal.

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Forums » AOL Cans CEO Miller
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Post a:

Maxo
Your tax dollars at work.
Premium,VIP
join:2002-11-04
Tallahassee, FL
clubs:

Which is more winable?

I wonder which is more winable, the war in Iraq or the struggle to keep AOL afloat.

hayabusa3303
Over 200 mph
Premium
join:2005-06-29
clubs:
·QuantumVoice
·AT&T Southeast
·RoadRunner Cable

Re: Which is more winable?

said by Maxo See Profile :

I wonder which is more winable, the war in Iraq or the struggle to keep AOL afloat.
Both will sink about then same time..lol

Fatal Vector

join:2005-11-26

Re: Which is more winable?



"Farsighted leadership" my ass. If they hadn't been soaking "members" dry for Net access and had been more responsive with customer service and correcting problems in the chat rooms, as well as pissing them off by terminating/suspending accounts for no real reason at the same time, thereby causing them a giant hassle to get back on, they never would have lost so many "members" to begin with.

They were just interested in raping the "members" for all they could while giving them as little as possible.

Karl Bode
News Guy
join:2000-03-02

Host:
Road Runner
PC gaming GAMES
PC gaming Tech

Re: Which is more winable?

I didn't see much leadership, period. They just figured out a few months ago they wanted to be an advertising driven content portal after four years of different attempts at other ideas....

For the past six years they've been jerking the steering wheel back and forth like a drunk.

At least finally they've picked a solution somewhere between being a broadband reseller and being Yahoo (they chose being Yahoo).
Nuts

join:2006-04-27
Forest, OH

Re: Which is more winable?

I never understand why with RoadRunner, AOL, and TimeWarner, they couldn't figure out how to make the 3 work together. It seems like they still treat each one as on independent company

Karl Bode
News Guy
join:2000-03-02

Host:
Road Runner
PC gaming GAMES
PC gaming Tech

Re: Which is more winable?

I've been asking that question for five years now.

There were some anti-competitive portions of the AOL-Time Warner merger that tied their hands on some of that stuff, but I mean really - a massive media house with seas of content, multiple cable networks, national backbones, deep pockets - and they still couldn't figure out how to transition to the broadband world.

The real problem was the old guard at TW thought AOL was a joke and there was no communication between the two.

daniyel

join:2001-05-10
Tucson, AZ

Reasons for AOL ship sinking.

1. They forgot about Broadband, or really they loved the dial up profit so much, they didnt want to invest in broadband.

2. Their ad based service is going to do what AOL is so good at, fail.

I think, with what they had, 29million members, they could have spread broadband out like candy, and right now they would be looking down at Comcast, SBC, Cox, Verizon at the top of the pole.

They liked the profit, and it went away, just like they will.

Good night AOL -- the NET wont miss you

GOLFnSUN
Enjoy the sun
Premium
join:2002-03-03
Avalon, NJ
·Sprint Mobile Broa..
·Comcast


1 edit

Miller was the turnaround hatchet man

Miller had the tough job of coming in and turning around the ship from its losing direction. To do that he had to chop a lot of people and generally piss off a lot of long time entrenched bureaucrats in the company. Now that that has been done, he couldn't stay on - too much resistance to him and his policies to lead the company in the direction he set. So they brought in someone, who all the middle management don't hate, to try and get everyone pulling in the same direction. And besides, the new head is an advertising executive, which is what the new AOL is going to be all about.
--
--
My BLOG
My Web Page

woody7
Premium
join:2000-10-13
Torrance, CA
·EarthLink
·DSL EXTREME

hmmmm.......

AOL.....just die and go away
--
BlooMe

Cheese
Premium
join:2003-10-26
Naples, FL
clubs:

Aol.....

You still suck!
RayW
Premium
join:2001-09-01
Layton, UT
clubs:

Does this mean no more AOL coasters?

That will be good news to the landfills and bad news to the USPS accountants.
--
I am not lost, I find myself every time.

Fatal Vector

join:2005-11-26

Re: Does this mean no more AOL coasters?



You can still find AOL disks, most notably at Wal Mart. They just dont send them out as much in the mail.
RayW
Premium
join:2001-09-01
Layton, UT
clubs:

Re: Does this mean no more AOL coasters?

I know that, you missed the point. If they (AOL) transition from being an ISP to nothing more than an ad-driven media portal, then no need for disks any more?
--
I am not lost, I find myself every time.

Fatal Vector

join:2005-11-26

Re: Does this mean no more AOL coasters?



Not true. You still need the client software to access services and chats, including radio and email.
hottboiinnc
ME

join:2003-10-15
Cleveland, OH

Re: Does this mean no more AOL coasters?

Radio is available direct from radio.aol.com its free as well.

CylonRed
Premium,MVM
join:2000-07-06
Bloom County

Re: Does this mean no more AOL coasters?

and email is available from www.AOL.com as well - for free.
RayW
Premium
join:2001-09-01
Layton, UT
clubs:
·XMission

said by Fatal Vector See Profile :

Not true. You still need the client software to access services and chats, including radio and email.
Well, time will tell. If they are portal only, then you can download the system since you do not need the dialer section to get in and the main system could be slowly downloaded as needed/a bit at a time.

But then again, this IS AOL who had a good thing going but messed it up (I bailed in the early 90's).
--
I am not lost, I find myself every time.

cork1958
Cork

join:2000-02-26
Fruitport, MI
·Verizon Online DSL
·Charter Pipeline

said by RayW See Profile :

That will be good news to the landfills and bad news to the USPS accountants.
Man! I haven't gotten one of those in ages. They still do them, huh?
--
Do the walk
Zenwalk Linux 3.0
RayW
Premium
join:2001-09-01
Layton, UT
clubs:

Re: Does this mean no more AOL coasters?

Yeah, I got one last week.

dvd536
as Mr. Pink as they come
Premium
join:2001-04-27
Phoenix, AZ

Free content?

Free content?
then why does AOL music want my credit card? I wouldn't mind viewing/listening to ads to get that free. . . .
--
You can never be too rich, too thin or have too much Bandwidth

Fatal Vector

join:2005-11-26

Re: Free content?



They want your credit card because some of the services are "premium" content and they want to make sure you pay. The only thing free is their basic stuff like e mail and chats. They'll give you AOL radio, but it's low bitrate mono crap where they used to give you the whole high bitrate stereo.

Now, if you want high bitrate stereo, you have to pay for it.

u812

@cox.net

aol is still internet on training wheels


there are bunch of leeches sucking the blood out of members.
just go away aoloser

JaM4150
Premium
join:2005-10-27
Matamoras, PA
clubs:

AOL software to Jim Miller...

AOL software to Jim Miller:

"GOODBYE!"


koma3504
Advocate
Premium
join:2004-06-22
North Richland Hills, TX

AOhelL

The only reason they stay afloat as it is.
IS the tactic they have of not letting you cancel service.
BLah Blah yes your account has been cancled reference #254698 but your bank account keeps getting charged.

It's time they put AOL out of its missery.

Rant.

They filter stuff so bad that it took me half hour to get dial-up numbers for SBC using there service at a client's
Residents. I know i should have taken them with me,
end rant.
--
† Koma †
If YOu Don't Think It's Possable!! It's Acually A Reality!! The best way to predict the future is to invent it. Alan Kay!!
Ya Don't Know The signal Till Ya Ride It!!
Voice Break's There's Trouble!!
short09

join:2006-07-21

hell be rewarded with a big compensation package

worth tens of millions of dollars
probably with a bunch of benifits on the side

EGeezer
Summertime -
Premium
join:2002-08-04
Country!
·Callcentric
·RoadRunner Cable
·AT&T CallVantage


1 edit

Now that AOL is moving from being an ISP ...

... where will I get replacements for all those nice coasters and bird frighteners I used to get in the mail and at the local big box electronics stores? Based on the posts above and my own experiences, I think that was the major value AOL provided.
--
6EQUJ5
Forums » AOL Cans CEO Miller


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