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story category Google Building Massive Fiber Network
What's it for?
(old news - 04:32PM Monday Sep 19 2005)
tags: Fiber · business
Business 2.0 journalist Om Malik links to a piece over at IP Democracy that states Google is reviewing bids from tech vendors to build a nationwide optical DWDM network. "Vendors who have seen Google’s fiber network RFP say that the nature of the network can really only mean that Google ultimately hopes to push massive amounts of voice, video and data close to the end user," the blurb states. Malik's much publicized speculation has been that Google is developing a Massive GoogleNet, with the goal of delivering free ad-driven Wi-Fi to all of America. Likely?

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Forums » Google Building Massive Fiber Network
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soothsayer15

join:2002-03-01
Irving, TX

why???

This idea seems like suicide to me.
pandora
Premium
join:2001-06-01
Outland

Re: why???

Skynet is born! We must begin to worship our robot overlords!!

rgoulet

join:2000-10-27
Pittsburgh, PA

Re: why???

Its called googlezon.

»www.robinsloan.com/epic/

Amusing, but with just enough plausibility to be a little discomforting.

Hopefully shiny killer robot skeletons aren't anywhere in google's business plans.
Techie714

join:2005-08-02
Anaheim, CA
LMAO so true!!!

Just remember Skynet launches it's Missiles on August 4th.

RaynDrahps

@pnap.net
Damn, you beat me to it.

JoeyDee
Premium
join:2004-07-23
Las Vegas, NV
Why? Because it's there.

SOMEBODY is going to make compute/communicate on-demand/anyplace available. Maybe Google has the money and the tech expertise to do it.

I only hope they have a competitor or two to keep 'em honest.

TK Junk Mail
Go ahead, make my day
Premium
join:2002-03-03
Margate City, NJ
clubs:
·Comcast


edit:
September 19th, @04:25PM

Ad driven WiFi or just beefing up clogged network

Ad driven WiFi or just beefing up clogged network ?

Google users have started to see something less than their usual sterling performance when visiting Google web sites. Maybe Google isn't trying to build a national WiFi network. Maybe they are just beefing up their infrastructure so that users continue to see the excellent response times they are used to.
»Google seems slow for the first time ever

P.S. In case anyone was wondering in "optical DWDM network" the DWDM stands for "dense wavelength division multiplexing". Here is a link for what that is:
»www.iec.org/online/tutorials/dwdm_test/
At its simplest, a dense wavelength division multiplexed (DWDM) system can be viewed as a parallel set of optical channels, each using a slightly different light wavelength, but all sharing a single transmission medium. This new technical solution can increase the capacity of existing networks without the need for expensive recabling and can significantly reduce the cost of network upgrades.
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Join Red Room Forum

bistro777
Donuts-Is There Anything They Can't Do?
Premium,MVM
join:2002-02-07
Englewood, CO

Re: Ad driven WiFi or just beefing up clogged network

the DWDM stands for "dense wavelength division multiplexing".
In Google's case, though, perhaps DWDM stands for "divide with diverse marketing" - meaning a divide and conquer strategy of providing free access, driven by Google's ad revenues, and effectively cutting traditional ISPs out of the loop (local or otherwise).

I haf ta go now.

Wills

join:2001-01-03
Port Charlotte, FL

Likely?

"free ad-driven wi-fi"

If they do, I'll never visit Google out of principle alone. How can you clean up the internet when major companies pull this crap?
--
I have a shaved head, a goatee, and tatoos. Don't you realize the rules don't apply to me.

calvoiper

join:2003-03-31
Belvedere Tiburon, CA
·Comcast Formerly ..

Re: Likely?

Well, free ad-driven broadcast TV worked pretty well for decades--but now we all get to "subscribe" to cable if we want to see decent television....

I'm not sure what you mean by "clean up the [I]nternet", but if it means discouraging a business from providing free Wi-Fi, either with or without ads, then I don't think that's cleaning anything up.

I am continually amazed by people who attack new offerings--this isn't about your choice (you can continue to use whatever ISP you want) but this is rather about other people trying to restrict my ability to choose to use Google, a real "I know better than you" attitude that I resent.

On the other hand, maybe you have vested interests that are making big $$$ of today's traditional Internet access setup. Then you would have reason to be afraid of free Wi-Fi....

calvoiper
--
VoIP--the death knell of remaining voice monopolies!
L2006

join:2001-12-03
Stratford, ON

Re: Likely?

free ad-driven tv?

TV to the house should be free now... for every 20 min of television, there are 10 min of commercials it seems.

I mean, if commercials pay for the content, what is my huge monthly bill paying for?

calvoiper

join:2003-03-31
Belvedere Tiburon, CA

Re: Likely?

uhhh, that was exactly my point. We had (actually, still have) free BROADCAST television, but most choose to pay for additional channels....

calvoiper
--
VoIP--the death knell of remaining voice monopolies!

tiger72
SexaT duorP
Premium
join:2001-03-28
Kansas City, MO
clubs:
·RoadRunner Cable

Re: Likely?

said by calvoiper See Profile :

uhhh, that was exactly my point. We had (actually, still have) free BROADCAST television, but most choose to pay for additional channels....

calvoiper
I think his point is that you still get ads on cable anyways - why are you paying for it?
--
In a fascist government, National Security ALWAYS trumps Personal Freedoms.»quackleducks.blogspot.com/
gpancner

join:2001-09-27
Nine Mile Falls, WA

No such thing as Free BROADCAST TV

The amount of money spent on advertising over "Free" Broadcast TV adds over $600/year to the cost of living per capita in the U.S. via increased prices for goods purchased.
Have you ever seen a "Free" Broadcast TV station facility?
They didn't pull the constuction/operation money out of a hat.
Drex_CS

join:2005-05-11
canada
you pay for them to broadcast it, the ads pay for the 6 million an episode cost taht friends had.. and other such shows.

calvoiper

join:2003-03-31
Belvedere Tiburon, CA
·Comcast Formerly ..

Re: Likely?

OK, everybody, if you don't like "free" ad-driven services, don't watch or use them. What I don't understand is the attitude that others shouldn't be able to choose to use a service delivery mechanism just because you don't happen to like it.

Unless you are all ISP shills (which I doubt) I can't understand the hostility to the possibility of Google providing a "free", but ad-driven, wireless Internet access program. Could someone clue me in?

calvoiper
--
VoIP--the death knell of remaining voice monopolies!
baddabing

join:2005-09-19
Moxee, WA

Why?

That would be insane..

And stupid none the less.

nekkidtruth
You fail at life.
Premium
join:2002-05-20
London, ON
·Rogers Hi-Speed

Um...

Since when would it be bad to have wireless across America? Who cares about Google's ads? They small and half the time aren't even noticeable. I think if this is truly what they're doing, good for them. FREE wireless Internet access across America?

To those of you who find something negative about this, What have you been smoking?
--
Biting off more then we can chew...

DeathK
Premium
join:2002-06-16
Cincinnati, OH

Re: Um...

The reality pipe.

nekkidtruth
You fail at life.
Premium
join:2002-05-20
London, ON
·Rogers Hi-Speed

Re: Um...

What reality? That in order to provide something for FREE, there needs to be some type of income? I don't see how Google's advertisements spell disaster for such a venture.
--
Biting off more then we can chew...
elnkmbr

join:2005-09-18
Schenectady, NY

said by nekkidtruth See Profile :

Who cares about Google's ads? They small and half the time aren't even noticeable.
I agree completely. Google is the first company to actually do Internet advertising right. I wish all the advertisements on the Internet were as small, targeted, unobtrusive and easily ignored as Google's.

said by nekkidtruth See Profile :

I think if this is truly what they're doing, good for them. FREE wireless Internet access across America?
I could save $40 a month. Where can I sign up?
baddabing

join:2005-09-19
Moxee, WA

Ya...

I think it'd be an ok idea.. but insane none the less.. I mean.. could you imagine a company providing that to EVERYONE in the country.. that's insane.. and stupid to think about it.. lol

Minister

join:2002-01-02
Fleeting

And Verizon will offer free ad-driven Dental Care!

I know, because I saw their van out back while getting a crown repaired. That, and Verizon employees have teeth! Link to me!

Clearly Google is beefing up infrastructure to prepare for a bigger presence in the portal space. Mozilla based browsers and Gmail, G-earth, G-everything integrated clients. Maybe even some co-branded SBC/Yahoo type deals down the road.

But a WISP? No.

djrobx

join:2000-05-31
Valencia, CA
·AT&T U-Verse
·AT&T CallVantage
·Time Warner VOIP
·RoadRunner Cable
·DSL EXTREME

More bandwidth = good!

Lots of bandwidth going to a company like Google with content is a good thing. We keep hearing all of these exciting announcements about ISP speed upgrades and fast FIOS, but what good is all that if it's too expensive for content providers to deliver things to actually utilize it?

We run a television oriented website. We'd love to host multimedia clips and lots of other exciting broadband oriented content, but we can't. Tens of thousands of users hitting our server per month gobbles through our allotted 500GB/month really damn quick, even with minimal graphics. Forget cool things like trailers and screenshot galleries.

The only thing that's gonna fix this situation is to get bigger pipes out there. I hope Google makes good use of the bandwidth provided by the project.
--
\\ROB - a part of the SCB local network

brooklynman4

join:2004-09-07
Brooklyn, NY

Re: More bandwidth = good!

Time to pay for google and any of there services
ooline2701

join:2002-05-01
Edison, NJ

Free Wifi

Free Wifi...then free Wi-Max....what next??

anonipoonani

@verizon.com

Re: Free Wifi

free |s|e|x|. . but wait.. thats already free for most of us ..
jcnnghm

join:2001-08-29
Severna Park, MD

Bank Of America

Bank of America got a bunch of dark fiber for their own network as well. They used it to replace their city-to-city OC3's. Data transport, especially between databases the size of what google has, is expensive. Makes a lot of sense to buy fiber between data centers.

Either that or Bank of America is planning to launch BOANET nationwide wifi and video streaming services.

»news.com.com/Dark+fiber+Business···0-2.html details the bank of america fiber network.

The Beer
I Love It When A Plan Comes Together
Premium
join:2001-07-24
Omaha, NE
clubs:

Re: Bank Of America

I thought BOA net was Visanet?

Unregistered user



What Google is really up to

Well, at least my guess...

They're probably going to use this network to improve the performance of their search engine. They can do this by placing dedicated boxes at various large hosting companies around the country and use them to index pages. This would be much quicker, since the Web sites would be on the same LAN as the machine running the indexing bot. And all that data has to get back to Google's central servers, which is what the network is for. Having such a network would also be useful for audio, video, and image searches, which will suck up large amounts of bandwidth. In addition, Google could use the infrastructure to sell customized services to large businesses, such as real-time searches of far-flung data in various locations.
coutch

join:2003-06-18
Grosse Pointe, MI

Google Free Wireless

Hey Willis;

"I have a shaved head, a goatee, and tatoos
. Don't you realize the rules don't apply to me".

That sounds to me like a uniform look that has been "spoon fed" to you via big media, and as far as the rules not applying to you, well wait untill you are 45 years old, with 3 brat-kids... You'll be just another Repblician voting clone like the posers from my generation...

What goes around, comes around.

The Beer
I Love It When A Plan Comes Together
Premium
join:2001-07-24
Omaha, NE
clubs:

Last Mile...

Still Even if true, how do they get it to the last mile?

XBL2007

join:2001-01-03
Chicago, IL

It's called GoogleNET and it is good

I look foward to the new highspeed wifi network.

GoogleGoodMicrosoftB

@shawcable.net

Google + Fiber backbone + Vonage=?

I think you guys are missing the ball completely.

Imagine the possibilities. If you control the backbone you could provide highly reliable communications. Not just VoIP or Wifi or ? but EVERYTHING! I would not focus on rumors of free WiFi or ? I would just focus on what a national fiber backbone can do. Free Wifi or whatever is just one of MANY possibilities.

M A R K
St. Ides Heaven
Premium
join:2001-06-15
Long Island
clubs:

A soley owend internet.

All this is will come ultimately, a second internet owned by a corporation.

Transmaster
Onward Through The Fog

join:2001-06-20
Cheyenne, WY


edit:
September 19th, @07:56PM

No wonder MicroSoft hates Google

No wonder Steve Ballmer hates Google. If even half of the rumors are true here may be the first true threat to Microsoft. This is really going to be fun to watch.:D:D:D:D

I think Google is going to go the route Yahoo took perhaps without the mistakes. Remember Yahoo started out as a search engine. I could be if Google is investing in AOL to give them an inside track to purchase parts of AOL if they come available. A sharp investor could really make some money out of this.
--
Low voltage Tech's are wimps, Real tech's use 45 pound filament transformers, plate voltages no less then 2400 volts with at least 10 amp's lighting 8877 triodes...BPL I'm coming to get you.

brooklynman4

join:2004-09-07
Brooklyn, NY

Re: No wonder MicroSoft hates Google

Microsoft has enough money to built one them selfs if they wanted to. Money could buy it all and the money would be from us buying windows vistas lol

jap
Premium
join:2003-08-10
038xx
·Verizon Online DSL

Re: No wonder MicroSoft hates Google

It's not only about money: MS lacks the clarity of vision to pull it off without f'ing it up 6 ways 'till Sunday. Google's track record for simple, straight, and on-target is pretty damn good. Which is not to say they are invincible, but I wouldn't second-guess the outcome when we don't even know what they plan to do.

Remember before the IPO? In the beginning, half of Wall Street speculated Google would fail to pull-off their auction style offering - that the weight of history would put those young, west coast smarties in their place. Whoops.
telarium

join:2004-02-28
Saint Louis, MO

The Google Media Giant...

Well, speaking as someone who has followed the industry - and someone who has a few contacts with Google insiders (to be heavily distinguished from 'inside information') - I'd say that Google is poised to become a dominant (if not thedominant) player in the world of (multi)media and information.

Clearly, the terms 'media' and 'information' don't suggest anything terribly specific in terms of real product development - nor do they really term properly what Google is planning. But, we're starting to see some trends developing here that offer a glimpse into Google's future.

Amidst its bandwidth buying spree, Google has been closely watching companies such as Tivo, Pepsi, DirecTV, NBC, Comcast, etc... Why? Because there's opportunity here to uproot traditional forms of 'media gathering' and usher in a new era of information and advertising via a more direct means. One of the major problems with any industry is delivering content (and, by proxy, advertising) to its users. How, in essence, does any company really reach their users? And if they do reach them, almost assuredly there was a middle-man involved. Companies like NBC and Pepsi are forced to go through traditional channels of product placement within the framework of media outlets and infrastructure providers. Pepsi must go to NBC for advertising space, and NBC must reach out to companies like Comcast and DirecTV (to name a few) to provide an outlet. Google has realized, perhaps to the dismay of these media providers, that something needs to be done to reach the viewer/buyer in a fashion that the viewer wants. Tivo stumbled upon this notion but then merely stumbled as of late. Microsoft's IPTV development, as Google perceives, is merely an overlay of traditional forms of media onto a two-way street with a dead end, i.e. "give me the information I want, not just information given to me." But Microsoft's IPTV development doesn't really address the issue of branding Microsoft. Sure, the viewer now has an option to choose what he/she wants, but is still driven by the NBCs and ABCs of the world - who have been slow to catch up to the idea of viewer choice and are clearly afraid of the ramifications of a downturn in ad-revenue.

Enter Google. We believe that Google is investing in a future more personalized to individual tastes, all over the technological spectrum. We're really not talking about Wi-Fi here. In fact, he technology here is arguably much less relevant (at this point in time) than 'what will be done' with such technology. We're talking about media revolution here. We're talking about GoogleTV - with hundreds (if not thousands) of on-demand channels catering to individuals'/users' specific tastes. We're talking about GoogleTalk - merging an Instant Messanger with an open-sourced SIP to VOIP solution available over Google's vast infrastructure. We're talking about Internet access, everywhere, 99% coverage, 100% free, 10,000% faster. We're talking about using Google Earth/GPS in cars. We're talking about GoogleRadio alongside - offering an array of not simply channels, but choices to be picked by individual users - creating playlists on the fly, listening to music on GoogleRadio, in your car, that you're constantly choosing - free and ad-driven. Forget Sirius and XMRadio Holdings - they simply offer content - here, you get to choose. We're talking about cutting out the middle-man, and offering up (in simple terms) WHAT THE USER WANTS, WHEN AND HOW THEY WANT IT.

Here, Google can expand its ad base everywhere. They've come to realize that people are more receptive to ads that they want to see (duh?) - see adwords - and this is their genius.

Google isn't sitting down here - nor are they entering the market. They're creating their own. Expect to see it soon.

onlyonereason



the pipes man,

Its the pipes that run the internet, fiber...
Eventually, you will need massive scale for video and other yet to mature services. Google obviously is making a move towards becoming some sort of SERVICE PROVIDER.. because as telcos learned... the old revenue streams are drying up to SPAM and SLAM artists... SO what's left? become a VOIP company? content company? no... service provider.. building internet-2 speeds and possibly being there to pick up the last mile if TELCOS and CABLECOS are unwilling/unable to compelte the last mile in high-speed internet 1, or more robust internet 2 speeds - direct to the consumer.

So, that new video phone set-top box might not say AT&T, it might say "GOOGLE DVR-Multi-Media"

Keep in mind, even fibers laid by Verizon today, DO NOT deliver internet-2 speeds (or anywhere close). It's probably the "ah-ha" epiphany that microsoft had when they saw mosaic building steam in unix environments building on the popularit of web-browsing at (abliet) modem speeds in the late 1980's, time to prepare for 'what's next' and it WILL most likely needs a ultra-FAT pipe

JWFokker

@rr.com

Re: the pipes man,

If this is accurate, free ad-drive wifi is only the start. They could very well intend to compete with or even replace landline based telephone companies, cable companies AND cellular companies. With as much bandwidth as it sounds like Google intends to create, they could do it all and completely cut everyone else out of the equation.

Of course, Google won't be left unchallenged if they do attempt this. You can bet Verizon will make a big push into laying down lots of fiber, and they can afford it with 90+ billion dollars in the bank. And as well all know, competition is good for the consumer. In a few years, we may have Google to thank for jump-starting the stagnant US broadband industry.

I think Google's ultrasecret meeting may have a lot to do with this. I don't know about anyone else, but I think it would be cool to see a massive explosion of bandwidth and content, by whatever means necessary.

pghviewer

join:2004-12-02
Ambridge, PA

More Proof

I Submitted This Link As News.
This Seems To Add More Proof To Google WIFI!
»wifi.google.com/download.html
Galvage

join:2004-02-11
Taconite, MN

Re: More Proof

Seriously it seems like the same people who once worked for microsoft are working at google because they are developing a rather agressive bussiness practice expansion. I won't be suprised to learn at some point in the future that google is being sued for antitrust related isssues.

AKA21

@170.135.x.x

Thank link is proof of Google wi-fi, but that's already known.

Google is already partnered with a SF based company and currently offering free wi-fi in that area. Interesting, but already publicly known.

The question is if/when it takes on a bigger presence.
Forums » Google Building Massive Fiber Networkpage: 1 · 2


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