MacLeech
The one and only
Premium
join:2001-07-14
SoCal
| reply to mikes60
Re: Cable TV + Cable Modem
said by mikes60  :
Its good basic marketing to reward customers who add additional services with lower overall rates. The incremental cost of adding additional services to existing customers is always lower than adding a new customer. Its all related to the revenue per customer.
I agree, its just that the reasoning behind it is explained poorly to most company reps or customers, which results in answers such as the one MaxPowers gave earlier.
It also results in confusing explainations of pricing and the feelings of paying more for less service when in fact its supposed to be "rewarding" customers who have more service by paying less for the bundle than they would it they purchased the services separately.
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Adelphia SoCal Page, BBR Tools Page. BBR FAQs on: Power Link, Cable Modems and Wiring, Cable Users.
[text was edited by author 2003-05-16 16:04:27] |
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UglyDork
Premium
join:2002-01-09
Buffalo, NY
 ·Vonage
| I don't work at Adelphia anymore. That was just for my own personal knowledge  Thanks for clearing that up though as I never could get a straight answer regarding this when I was at Adelphia. |
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MacLeech
The one and only
Premium
join:2001-07-14
SoCal
| said by UglyDork :
Thanks for clearing that up though as I never could get a straight answer regarding this when I was at Adelphia.
No problem, glad I could help. As I said, the concept is poorly explained to most company reps and customers when they ask.
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Adelphia SoCal Page, BBR Tools Page. BBR FAQs on: Power Link, Cable Modems and Wiring, Cable Users. |
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