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Re: Comapre the iPad Mini; Google Nexus 7; Kindle Fire HD So Toyota better than Buggati Gotcha' makes perfect sense.  |
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openbox9Premium
join:2004-01-26
japan
kudos:2 | Umm, ok. Which does a majority of the market see the most value in? Which does a majority of the market believe is the best purchase? |
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| said by openbox9:Umm, ok. Which does a majority of the market see the most value in? Which does a majority of the market believe is the best purchase?
Your argument completely ignores marketing. While product performance is an indicator in sales numbers, marketing can be far more important. Especially in a "lifestyle" product like a tablet. Like Bose and Monster, Apple is a master at marketing; they are able to get customers to pay a premium for a product that has the same (or less) capability and functionality than products that cost half as much or less. I, for one, admire them for that but I don't allow myself the delusion that their products are better. In some ways they are, and in some ways they aren't.
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Jay: What the @#$% is the internet??? |
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 cdruGo ColtsPremium,MVM
join:2003-05-14
Fort Wayne, IN
kudos:7 | reply to CSRDUDE
said by CSRDUDE :So Toyota better than Buggati Gotcha' makes perfect sense. Yup. I can't take my family of 5 anywhere in a Buggati. |
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openbox9Premium
join:2004-01-26
japan
kudos:2 | reply to PaulHikeS2
I'm not ignoring marketing at all. My point is that tech specs tend to really only matter to uber geeks, while compatibility , usability, and yes, style, matter to consumers. Good marketing strategies are all about playing those strengths. Who cares about a quad core processor over a dual core if the devices are at least equally functional. Or are we going back to the silly MHz wars from the last decade? |
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