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Re: Blue Toad
Blue Toad is a little-known privately held company, but its technology touches millions of users around the world. It provides private-label digital edition and app-building services to 6,000 different publishers, and serves 100 million page views each month, DeHart said. He declined to discuss business partners, but said the list of clients includes household names.
DeHart said his firm would not be contacting individual consumers to notify them that their information had been compromised, instead leaving it up to individual publishers to contact readers as they see fit.
There is no way for users to check to see if their UDID information has been collected by Blue Toad, DeHart said.