TKJunkMail
Enjoy the sun
Premium
join:2002-03-03
Avalon, NJ
 ·Sprint Mobile Broa..
 ·Comcast
2 edits | reply to patcat88
Re: Its back off the shelf
said by patcat88  :said by TKJunkMail : And then structure the fees so that average users pay the same they are paying now; very light users pay less(good PR value); and the hogs pay a lot more. End result is the same revenue with a good upside potential as more users use the connection for video. Well, I don't think any users will pay less, if they get an ARPU dent, that CEO is out of there and the stock gets sell ratings from Craig Moffett. 50 MB has to be the lite tier so grandma checking her email is going to go over the limit for the lite tier. Marketing analysts and the accountants could structure the fees so that the chance of a dropping ARPU are close to zero. And then you get the customer on slowly increasing costs so that they will hardly notice. That reduces the chance of them jumping ship to a low probability - especially since the other companies will likely adopt this winning strategy. No competition on price to worry about.
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nasadude
join:2001-10-05
Rockville, MD
·Comcast
| said by TKJunkMail : And then you get the customer on slowly increasing costs so that they will hardly notice. That reduces the chance of them jumping ship to a low probability - especially since the other companies will likely adopt this winning strategy. No competition on price to worry about. So, your suggestion is they treat their customers like the "boiling frog": don't turn up the heat (charges) to high all at once or they'll jump out; turn up the heat (charges) slowly, and before they realize it, they will be cooked (fleeced)!
as far as "No competition on price to worry about", it's more like "no competition to worry about". |
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k1ll3rdr4g0n
join:2005-03-19
Homer Glen, IL
| said by nasadude :said by TKJunkMail : And then you get the customer on slowly increasing costs so that they will hardly notice. That reduces the chance of them jumping ship to a low probability - especially since the other companies will likely adopt this winning strategy. No competition on price to worry about. So, your suggestion is they treat their customers like the "boiling frog": don't turn up the heat (charges) to high all at once or they'll jump out; turn up the heat (charges) slowly, and before they realize it, they will be cooked (fleeced)! as far as "No competition on price to worry about", it's more like "no competition to worry about". We don't like change, so TW and others could have easily gotten away with this if they just eased it in (ie high caps BEFORE the recession, then during the recession they can use the "excuse" "due to economic times we have to lower the caps" which of course we all knew would be BS but they could get away with it.) But when you mix stupidity and greed all you get is a badly run business. But now that TW has screwed up any possible chance of a per-use model, I really doubt they are going to try it again. TW has proven that this is NOT what customers want, no matter what they say or do. |
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S_engineer
join:2007-05-16
Chicago, IL
·Comcast
1 edit | said by k1ll3rdr4g0n :said by nasadude :said by TKJunkMail : And then you get the customer on slowly increasing costs so that they will hardly notice. That reduces the chance of them jumping ship to a low probability - especially since the other companies will likely adopt this winning strategy. No competition on price to worry about. So, your suggestion is they treat their customers like the "boiling frog": don't turn up the heat (charges) to high all at once or they'll jump out; turn up the heat (charges) slowly, and before they realize it, they will be cooked (fleeced)! as far as "No competition on price to worry about", it's more like "no competition to worry about". But when you mix stupidity and greed all you get is a badly run business. But now that TW has screwed up any possible chance of a per-use model, I really doubt they are going to try it again. TW has proven that this is NOT what customers want, no matter what they say or do. I kind of disagree with that, TW has proven time and time again that they are not consumer friendly, and they continually try to leave the door open for this blantant gouging in the future. Furthermore, they have yet to address how they plan to upgrade any of their existing customers. The "surgically upgrade" statements should show their customer base just how much TW cares about the ever expanding consumer need.
Or in other words...they've slung so much sh*t that they can't help stepping in it again!
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